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Marriott Pillows

Fail

The top 5 brands take 100% of clicks, so Marriott Pillows is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$228K/yr63K searches / yr
90-day growth
-7.1%search demand this quarter
Competition
85%top-5 click share · 5 brands · 15 sellers

Flapen Score

Marriott Pillows against its category

The dotted line is the Home & Kitchen average. Past it, Marriott Pillows is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Marriott Pillows market on Amazon at a glance

Shoppers on Amazon United States searched for Marriott Pillows 63K times last year and spent an estimated $228K. All 5 brands take every click. Demand peaks in Jul. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $228K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-7.1%
Conversion, latest week
4.6%
Market size, estimated
$228Ka year
Peak month
July2.0× the quietest month
Top search term
marriott hotel pillows43K searches a year

02 · Price

A sale here is worth $78.61.

Listings sell for $78.61 on average, from $25.93 to $164.92. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $78.61 that is $8K to $20K a year per listing.

Average price
$78.61inside the $15 to $100 sweet spot
Price range
$25.93–$164.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$8K–$20K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #208 within Bed Pillows & Positioners. It carries 68,218 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
60%
Out of stock, average day
0.0%
Average rank
#208in Bed Pillows & Positioners
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
68,218per listing
Listings tracked
10

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Marriott Pillows products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

5 flat

Sellers

15

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 167%
  • Brand 222%
  • Brand 35%
  • Brand 43%
  • Brand 53%

Demand

Marriott Pillows search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.0×

Search terms

Top Marriott Pillows search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • marriott hotel pillows43K/yr
  • marriott pillows15K/yr
  • marriott pillow4K/yr

Reviews and returns

What reviews say buyers love and hate about Marriott Pillows

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Comfort-Overall”
10%of negative reviews mention “Quality-Overall”
1.8%of orders come back
“Cheap quality”
A buyer, on “Quality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Marriott Pillows questions

Answered from the same tracked data.