Mario Pool Toys

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months

39K

Growth, 90 days vs prior 90

-11.9%

Conversion, latest week

5.6%

Market size, estimated

$45Ka year

Peak month

April7.4× the quietest month

Top search term

monster truck beach towel9K searches a year

Listings sell for $20.55 on average, from $11.31 to $27.00. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $20.55 that is $2K to $5K a year per listing.

Average price

$20.55inside the $15 to $100 sweet spot

Price range

$11.31–$27.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.9%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #280 within Kids' Home Store. It carries 1,159 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

82%

Out of stock, average day

9.0%

Average rank

#280in Kids' Home Store

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,159per listing

Listings tracked

17

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

2Amazon's first-year sales bar

Average brand age

27 months