marigolds for dia de los muertos
Worth a lookShows no brand lock-in (top 5 brands take 53% of clicks), but a small market ($60K/yr) keeps it on the watch list.
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great$16.15avg listing price — sweet spot $15–$100
Price range
Great$6.87–$41.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good516.26avg incumbent reviews — the moat a new listing must climb
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Growth
Good+39.5%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Returns
Bad6.2%return rate — above 5% kills the launch gate
Market size
Bad$60K$60K/yr · 155K searches
According to Flapen's Amazon United States niche tracking, marigolds for dia de los muertos is a $60K/yr Amazon United States market (155K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 52/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
marigolds for dia de los muertos market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $97K–$129K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #4,136
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 86%
- Out of stock
- 10.3%
- Avg brand age
- 25 months
- Avg seller age
- 211 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
27 rising
Sellers
36
Top-5 brand share
53%
Top 20: 95%
Top-5 click share
43%
Top 20: 86%
Open market
41%
- Ammyoo12%
- CISDUEO11%
- JOAOYO11%
- Hananona10%
- PARBEE9%
- GOMALL7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +39.5% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 50.6×
Top marigolds for dia de los muertos search terms
- fake marigolds19K/yr
- artificial marigolds14K/yr
- marigolds artificial flowers45K/yr
- faux marigolds8K/yr
- marigold flowers artificial8K/yr
- fake marigold flowers5K/yr
- paper marigolds9K/yr
- marigolds flowers3K/yr
- orange marigold flowers5K/yr
- marigold flowers bulk4K/yr
Top marigolds for dia de los muertos products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CISDUEO 3 Pcs Artificial Marigold Flowers Artificial Chrysanthemums Ball Flower Orange Silk Mums Flowers Spring Branches for Home Decor Floral Arrangement Table Centerpiece
CISDUEO$13.954.2★63 rev
12 PCS Artificial Marigold Flowers with Stems for Mexican Day of The Dead
JOAOYO$12.174.4★108 rev
Ammyoo Artificial Flowers for Outdoors Decoration 6 Bundles Silk Marigold Flower UV Resistant Look Real Faux Plants for Garden Porch Planter Patio Balcony Yard Home Decor (Yellow Orange)
Ammyoo$23.144.6★18 rev
Hananona 50Pcs Artificial Marigold Flower Heads Silk Marigold Heads Bulk Fake Flowers for Dia De Los Muertos Decor DIY Marigold Garland Day of The Dead Decorations
Hananona$11.064.6★796 rev
TRvancat Marigold Flowers Heads Bulk Silk Artificial Flowers for Diwali Indian Festival DIY Marigold Garland Day of The Dead Decorations (Orange)
TRvancat$8.114.5★1,925 rev
Newest
by launch date
Coreland Artificial Flowers for Outdoor Decoration 12 Bundles Realistic Fake Flowers UV Resistant Silk Marigold Faux Plants for Garden Patio Outside Planter Window Balcony Decor
Coreland$17.7416 rev
Ammyoo Artificial Flowers for Outdoors Decoration 6 Bundles Silk Marigold Flower UV Resistant Look Real Faux Plants for Garden Porch Planter Patio Balcony Yard Home Decor (Yellow Orange)
Ammyoo$23.1418 rev
Ammyoo Artificial Flowers for Outdoors Decoration 6 Bundles Silk Marigold Flower UV Resistant Look Real Faux Plants for Garden Porch Planter Patio Balcony Yard Home Decor (Yellow White)
Ammyoo$20.9119 rev
MOMOMEO 12Pcs Fall Artificial Flowers Mums for Outdoor
MOMOMEO$25.1130 rev
TOSAMZOO 30Pcs Artificial Marigold Flower Heads & Stems Bulk Silk Marigold Flowers for Dia de Los Muertos Decor Day of the Dead Altar Ofrenda DIY Garlands Halloween Autumn Home Decorations
TOSAMZOO$6.875 rev
Trending
90-day click momentumMOMOMEO 12Pcs Fall Artificial Flowers Mums for Outdoor
MOMOMEO$25.114.8★
Ammyoo Artificial Flowers for Outdoors Decoration 6 Bundles Silk Marigold Flower UV Resistant Look Real Faux Plants for Garden Porch Planter Patio Balcony Yard Home Decor (Yellow White)
Ammyoo$20.914.0★
Coreland Artificial Flowers for Outdoor Decoration 12 Bundles Realistic Fake Flowers UV Resistant Silk Marigold Faux Plants for Garden Patio Outside Planter Window Balcony Decor
Coreland$17.744.2★
Ammyoo Artificial Flowers for Outdoors Decoration 6 Bundles Silk Marigold Flower UV Resistant Look Real Faux Plants for Garden Porch Planter Patio Balcony Yard Home Decor (Yellow Orange)
Ammyoo$23.144.6★
TOSAMZOO 30Pcs Artificial Marigold Flower Heads & Stems Bulk Silk Marigold Flowers for Dia de Los Muertos Decor Day of the Dead Altar Ofrenda DIY Garlands Halloween Autumn Home Decorations
TOSAMZOO$6.874.0★
What buyers say about marigolds for dia de los muertos
What buyers praise and complain about, mined from review topics.What buyers love
“The colors are vibrant”
“Good quality”
“Vibrant, full stems”
“Good value”
“look as advertised”
“Ease of use”
“the craftsmanship is decent”
“Sturdy, not flimsy”
“durable to be sure”
“The size listed on the website is accurate”
What buyers complain about
“However, these flowers smelled absolutely disgusting”
“a little smaller than expected”
“Color questionable”
“What I received is VERY CHEAP looking”
“I personally do not like the plastic greenery”
“Doesn't look like picture that's shown”
“Not worth $2.00”
Top return reasons
Common questions
- Is marigolds for dia de los muertos profitable to sell on Amazon United States?
- The niche generates $60K/yr across 35 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +39.5%. Flapen's verdict: Worth a look (52/100).
- How competitive is the marigolds for dia de los muertos niche?
- 27 brands and 36 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in marigolds for dia de los muertos?
- Top complaints mined from reviews: Smell, Size-Overall, Color. The return rate is 6.2% — above our launch gate.
- When does demand for marigolds for dia de los muertos peak?
- Demand peaks in Oct–Nov; the busiest month runs 50.6× the quietest.
- What does it cost to enter the marigolds for dia de los muertos niche?
- Listings span $6.87–$41.95; the average listing price is $16.15 (sweet spot $15–$100). The average incumbent carries 516 reviews — the moat a new listing must climb.