Luxury Blanket

Shoppers searched for this 234K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -43.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $148K a year.

Searches, last 12 months

234K

Growth, 90 days vs prior 90

-43.6%

Conversion, latest week

1.1%

Market size, estimated

$148Ka year

Peak month

December5.8× the quietest month

Top search term

fur blanket queen24K searches a year

Listings sell for $58.07 on average, from $21.36 to $185.37. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $58.07 that is $0 to $6K a year per listing.

Average price

$58.07inside the $15 to $100 sweet spot

Price range

$21.36–$185.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

3.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #454 within Bed Blankets. It carries 6,569 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#454in Bed Blankets

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

6,569per listing

Listings tracked

53

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

39 months