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Lucky in Love

Maybe

The average product has only 99 reviews. But demand is soft, at -16.8% this quarter, so Lucky in Love is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$113K/yr189K searches / yr
90-day growth
-16.8%search demand this quarter
Competition
27%top-5 click share · 45 brands · 50 sellers

Flapen Score

Lucky in Love against its category

The dotted line is the Home & Kitchen average. Past it, Lucky in Love is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lucky in Love market on Amazon at a glance

Shoppers on Amazon United States searched for Lucky in Love 189K times last year and spent an estimated $113K. The top 5 brands take 41% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
189K
Growth, 90 days vs prior 90
-16.8%
Conversion, latest week
2.6%
Market size, estimated
$113Ka year
Peak month
March3.4× the quietest month
Top search term
lucky in love bachelorette decorations55K searches a year

02 · Price

A sale here is worth $22.93.

Listings sell for $22.93 on average, from $6.24 to $75.47. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $22.93 that is $0 to $2K a year per listing.

Average price
$22.93inside the $15 to $100 sweet spot
Price range
$6.24–$75.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #3,999 within Banners. It carries 99 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
97%
Out of stock, average day
3.8%
Average rank
#3,999in Banners
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
99per listing
Listings tracked
62

04 · Newcomers

1 of last year's 27 launches cleared the first-year sales bar.

27 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
27
Successful launches
1Amazon's first-year sales bar
Average brand age
27 months

Products

Top Lucky in Love products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

45 rising

Sellers

50

Top-5 brand share

41%

Top 20: 80%

Top-5 click share

27%

Top 20: 66%

Open market

55%

  • Brand 112%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 64%

Demand

Lucky in Love search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.4×

Search terms

Top Lucky in Love search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lucky in love bachelorette decorations55K/yr
  • lucky in love50K/yr
  • lucky in love decorations37K/yr
  • vegas bachelorette party decorations13K/yr
  • lucky in love bachelorette11K/yr
  • vegas bachelorette9K/yr
  • lucky in love balloons5K/yr
  • lucky in love banner4K/yr
  • feeling lucky party decorations5K/yr

Reviews and returns

What reviews say buyers love and hate about Lucky in Love

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Durability”
3.0%of orders come back
“tore very easily”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lucky in Love questions

Answered from the same tracked data.