Is lucky in love profitable to sell on Amazon United States?

The niche generates $113K/yr across 62 tracked products. 1 of 27 products launched in the last 360 days are still selling. 90-day search growth is -16.8%. Flapen's verdict: Worth a look (53/100).

How competitive is the lucky in love niche?

45 brands and 50 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 41% of demand.

What do buyers complain about in lucky in love?

Top complaints mined from reviews: Durability, Adhesion/Stickiness, Assembly/Installation. The return rate is 3.0%.

When does demand for lucky in love peak?

Demand peaks in Jan–Feb–Mar; the busiest month runs 3.4× the quietest.

What does it cost to enter the lucky in love niche?

Listings span $6.24–$75.47; the average listing price is $22.93 (sweet spot $15–$100). The average incumbent carries 99 reviews — the moat a new listing must climb.

lucky in love

Worth a look

Shows a thin review moat (99 avg reviews), but soft demand (-16.8% this quarter) keeps it on the watch list.

Review moat

Incredible98.89

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$22.93

avg listing price — sweet spot $15–$100

Brand share

Great41%

top-5 brand share — no brand owns this niche

Competition

Great27%

top-5 click share — an open shelf

Price range

Great$6.24–$75.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.0%

return rate — above 5% kills the launch gate

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Market size

Okay$113K

$113K/yr · 189K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-16.8%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, lucky in love is a $113K/yr Amazon United States market (189K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Worth a look — 53/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

lucky in love market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: $92K–$115K; units × avg price
Conversion rate: 2.6%
Avg BSR: #3,999
Page quality: 0%
Prime: 97%
Sponsored: 94%
Out of stock: 3.8%
Avg brand age: 27 months
Avg seller age: 168 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

45 rising

Sellers

Top-5 brand share

41%

Top 20: 80%

Top-5 click share

27%

Top 20: 66%

Open market

55%

Lucky In Love12%
Aliceset8%
Big Dot of Happiness7%
xo, Fetti7%
Fexivo7%
rastaquo4%

Demand & seasonality

Weekly Amazon search volume, last 64 weeks — -16.8% search growth over the last 90 days.

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.4×

Open Trend

Top lucky in love search terms

lucky in love bachelorette decorations55K/yr +14.5%2.0% conv.
lucky in love50K/yr -19.1%0.9% conv.
lucky in love decorations37K/yr -51.3%1.6% conv.
vegas bachelorette party decorations13K/yr +17.4%2.1% conv.
lucky in love bachelorette11K/yr +20.6%1.1% conv.
vegas bachelorette9K/yr -2.7%0.5% conv.
lucky in love balloons5K/yr -42.7%2.4% conv.
lucky in love banner4K/yr -38.4%3.6% conv.
feeling lucky party decorations5K/yr -90.0%0.0% conv.

All search terms

Top lucky in love products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Aliceset 8 Pcs Love on The Lake Bachelorette Party Decor Bridesmaid Tote Bags Canvas for Bachelorette Gift Bags Bridal Shower(Black Rose Red Lucky in Love)

Aliceset$23.254.7★101 rev

Fexivo 161 Pcs Lucky in Love Bachelorette Decorations Complete One-Stop Red Bachelorette Party Supplies With Banner Balloon Fringe Curtains Photo Props Tattoos Cake Cupcake Topper

Fexivo$13.284.8★17 rev

Big Dot of Happiness Lucky in Love Garland Banner Las Vegas Bachelorette Party Decor 30 Feet of Cord 15 Double-Sided Red & Pink Retro Cherry Poker Chip Queen of Heart Playing Card Pieces

Big Dot of Happiness$14.774.6★7 rev

Lucky In Love Bachelorette Party Decorations Vegas Bachelorette Bridal Shower Decorations-53 Pcs Casino Bach Decorations Red Bachelorette Party Decorations

rastaquo$18.135.0★11 rev

Crtiin 100 Pcs Lucky in Love Bachelorette Party Napkins Lucky in Love Bachelorette Decoration Accessories Wedding Beach Party Favors Bulk for Women Bride Bridesmaid Gifts Supplies for Bach Wedding

Crtiin$9.724.8★18 rev

Newest

by launch date

Fexivo 161 Pcs Lucky in Love Bachelorette Decorations Complete One-Stop Red Bachelorette Party Supplies With Banner Balloon Fringe Curtains Photo Props Tattoos Cake Cupcake Topper

Fexivo$13.2817 rev

4mo ago

LIKEYO 12 Set Lucky in Love Bridal Shower Favors - Red & Black Lucky in Love Decorations Keychain Set Cherry Dice Keychain Party Supplies for Wedding Bachelorette Engagement Party Decorations

LIKEYO$20.884 rev

5mo ago

Crtiin 100 Pcs Lucky in Love Bachelorette Party Napkins Lucky in Love Bachelorette Decoration Accessories Wedding Beach Party Favors Bulk for Women Bride Bridesmaid Gifts Supplies for Bach Wedding

Crtiin$9.7218 rev

7mo ago

Aliceset 8 Pcs Love on The Lake Bachelorette Party Decor Bridesmaid Tote Bags Canvas for Bachelorette Gift Bags Bridal Shower(Black Rose Red Lucky in Love)

Aliceset$23.25101 rev

7mo ago

Tioncy 50 Pcs 16oz Lucky in Love Frosted Cups Bachelorette Party Plastic Cup Lucky in Love Plastic Cup Las Vegas Bachelorette Reusable Bulk for Valentine Party Drink Supplies

Tioncy$25.0527 rev

8mo ago

What buyers say about lucky in love

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“The quality is solid”

Color12%

“The color was exact”

Durability9%

“Durable”

Advertised Vs Actual Product9%

“Exactly what I wanted”

Size-Overall6%

“Nice fit”

Design-Overall6%

“Cute decor”

Value For Money5%

“its an excellent value”

Comfort-Overall3%

“Very comfortable”

Strength3%

“they dont feel flimsy at all”

Correct Contents2%

“Bundle just right”

What buyers complain about

Durability24%

“tore very easily”

Adhesion/Stickiness8%

“Weak adhesive”

Assembly/Installation6%

“assembly issues & scratches are present”

Quality-Overall6%

“Not the best”

Strength5%

“Rips easily”

Advertised Vs Actual Product4%

“The description is a little misleading”

Size-Overall3%

“AND they are pretty large”

Paint Quality3%

“It took some paint off”

Weight Heavy2%

“They are a bit heavy”

Value For Money2%

“Not worth it”

Top return reasons

Value For Money23%

Size-Overall22%

Color14%

Adhesion/Stickiness10%

Advertised Vs Actual Product8%

Quality-Overall4%

Defective Material/Parts3%

Functionality-Overall2%

Material Quality2%

Thin2%

Common questions

Is lucky in love profitable to sell on Amazon United States?: The niche generates $113K/yr across 62 tracked products. 1 of 27 products launched in the last 360 days are still selling. 90-day search growth is -16.8%. Flapen's verdict: Worth a look (53/100).
How competitive is the lucky in love niche?: 45 brands and 50 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in lucky in love?: Top complaints mined from reviews: Durability, Adhesion/Stickiness, Assembly/Installation. The return rate is 3.0%.
When does demand for lucky in love peak?: Demand peaks in Jan–Feb–Mar; the busiest month runs 3.4× the quietest.
What does it cost to enter the lucky in love niche?: Listings span $6.24–$75.47; the average listing price is $22.93 (sweet spot $15–$100). The average incumbent carries 99 reviews — the moat a new listing must climb.