Lucky Cat

Shoppers searched for this 630K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $261K a year.

Searches, last 12 months

630K

Growth, 90 days vs prior 90

-14.9%

Conversion, latest week

1.7%

Market size, estimated

$261Ka year

Peak month

December2.2× the quietest month

Top search term

lucky cat239K searches a year

Listings sell for $24.46 on average, from $7.02 to $164.43. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $24.46 that is $2K to $6K a year per listing.

Average price

$24.46inside the $15 to $100 sweet spot

Price range

$7.02–$164.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

1.7%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #2,450 within Collectible Figurines. It carries 265 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

4.8%

Average rank

#2,450in Collectible Figurines

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

265per listing

Listings tracked

38

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months