lor coffee machine
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Market size
Incredible$2.3M$2.3M/yr · 3.7M searches
Avg price
Great$51.36avg listing price — sweet spot $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,188avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$8.57–$317.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, lor coffee machine is a $2.3M/yr Amazon United States market (3.7M searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–May. Verdict: Worth a look — 52/100.
Data updated Aug 4, 2026 · scored weekly · How we score niches
lor coffee machine market data
- Units sold / yr
- 80K–100K
- avg 2,000–2,500/product
- Revenue / yr
- $4.1M–$5.1M
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #268
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 71%
- Out of stock
- 11.3%
- Avg brand age
- 48 months
- Avg seller age
- 155 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
6 falling
Sellers
47
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
49%
Top 20: 89%
Open market
0%
- L'OR62%
- Lavazza33%
- Caffe Assaggio3%
- REAL COFFEE GREAT TASTE. EVERY DAY1%
- L'Or Espresso1%
- ROSSO CAFFÈ1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.9% search growth over the last 90 days.Peak months: Jan, May · busiest ÷ quietest = 2.2×
Top lor coffee machine search terms
- lor2.7M/yr
- lor coffee pods342K/yr
- lavazza coffee machine63K/yr
- lavazza espresso machine58K/yr
- lor espresso pods61K/yr
- lor coffee63K/yr
- lor coffee machine41K/yr
- lavazza machine31K/yr
- lor espresso machine22K/yr
- lor barista coffee pods39K/yr
Top lor coffee machine products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lavazza BLUE Classy Mini Single Serve Espresso Coffee Machine LB 300 5.3 x 13 x 10.2 2 Coffee selections: simple touch controls 1 programmable free dose and 1 pre-set
Lavazza$74.164.4★2,505 rev
LOR Coffee Pods 10 Count Le Tigre Dark Roast Blend Single-Serve Aluminum Coffee Capsules Compatible with the LOR BARISTA System 10 count (Pack of 1)
L'OR$10.114.6★459 rev
Lavazza Expert Coffee Classy Plus Single Serve ALL-IN-ONE Espresso & Coffee Brewer Machine - (Includes Built-in Milk Vessel/Frother)
Lavazza$168.244.2★1,089 rev
LOR Coffee Pods 10 Count Chateau Medium Roast Blend Single-Serve Aluminum Coffee Capsules Compatible with the LOR BARISTA System 10 count (Pack of 1)
L'OR$10.654.7★272 rev
LOR Coffee Pods 10 Count Bonjour Light Roast Blend Single-Serve Aluminum Coffee Capsules Compatible with the LOR BARISTA System 10 count (Pack of 1)
L'OR$10.524.7★225 rev
Newest
by launch date
Lor Coffee Pods Forza Capsules 40 Count Espresso Single-Serve Aluminum Coffee Capsules Compatible with Nespresso Original Machines
Caffe Assaggio$26.757 rev
LOr Coffee Pods Onyx Espresso Capsules 40 Count Espresso Single-Serve Aluminum Coffee Capsules Compatible with Nespresso Original Machines
Caffe Assaggio$25.7911 rev
LOR Coffee Pods 10 Count Le Tigre Dark Roast Blend Single-Serve Aluminum Coffee Capsules Compatible with the LOR BARISTA System 10 count (Pack of 1)
L'OR$10.11459 rev
LOR Coffee Pods 10 Count Chateau Medium Roast Blend Single-Serve Aluminum Coffee Capsules Compatible with the LOR BARISTA System 10 count (Pack of 1)
L'OR$10.65272 rev
LOR Coffee Pods 10 Count Bonjour Light Roast Blend Single-Serve Aluminum Coffee Capsules Compatible with the LOR BARISTA System 10 count (Pack of 1)
L'OR$10.52225 rev
Trending
90-day click momentumLor Coffee Pods Forza Capsules 40 Count Espresso Single-Serve Aluminum Coffee Capsules Compatible with Nespresso Original Machines
Caffe Assaggio$26.755.0★
LOr Coffee Pods Onyx Espresso Capsules 40 Count Espresso Single-Serve Aluminum Coffee Capsules Compatible with Nespresso Original Machines
Caffe Assaggio$25.793.9★
LOR Espresso Capsules 50 Count Onyx Single-Serve Aluminum Coffee Capsules Compatible with the LOR BARISTA System & *Nespresso Original Machines 50 Count (Pack of 5)
L'OR$34.034.5★
LOR Coffee Pods 10 Count Provocateur Medium Roast Blend Single-Serve Aluminum Coffee Capsules Compatible with the LOR BARISTA System 10 count (Pack of 1)
L'OR$9.814.6★
Lavazza Classy Mini Coffee Maker 72 Count Classico Espresso Capsules Compact Single-Serve Machine for Espresso & Lungo Compatible Expert Pods
Lavazza$151.224.3★
What buyers say about lor coffee machine
What buyers praise and complain about, mined from review topics.What buyers love
“Good taste”
“Flavor is subtle”
“Great variety”
“and it has a high enough caffeine content to get the job done”
“Good for the price”
“These pods are easy to use”
“It smells as delicious as it tastes”
“Works great as advertised”
“Smooth & rich”
“very fresh”
What buyers complain about
“Artificial taste”
“waste of money”
“Does not fit as described”
“Beware, only half the pods worked”
“Artificial taste”
“Does not fit as described”
“poor machine quality”
“Broke in less than 2 months”
“RANCID”
“Two downsides: the capsules are very fragile”
Top return reasons
Common questions
- Is lor coffee machine profitable to sell on Amazon United States?
- The niche generates $2.3M/yr across 31 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.9%. Flapen's verdict: Worth a look (52/100).
- How competitive is the lor coffee machine niche?
- 6 brands and 47 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in lor coffee machine?
- Top complaints mined from reviews: Taste-Overall, Value For Money, Size-Overall. The return rate is 0.2%.
- When does demand for lor coffee machine peak?
- Demand peaks in Jan–May; the busiest month runs 2.2× the quietest.
- What does it cost to enter the lor coffee machine niche?
- Listings span $8.57–$317.85; the average listing price is $51.36 (sweet spot $15–$100). The average incumbent carries 1,188 reviews — the moat a new listing must climb.