Long Lumbar Pillow
FailBuyers convert on only 0.9% of searches, so Long Lumbar Pillow is a Fail.
- Flapen Score
- 49 / 100Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median49
- Market size
- $96K/yr460K searches / yr
- 90-day growth
- +22.9%search demand this quarter
- Competition
- 35%top-5 click share · 22 brands · 25 sellers
Flapen Score
Long Lumbar Pillow against its category
The dotted line is the Home & Kitchen average. Past it, Long Lumbar Pillow is stronger. Inside it, weaker.
Market
The Long Lumbar Pillow market on Amazon at a glance
Shoppers on Amazon United States searched for Long Lumbar Pillow 460K times last year and spent an estimated $96K. The top 5 brands take 64% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 460K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.
- Searches, last 12 months
- 460K
- Growth, 90 days vs prior 90
- +22.9%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $96Ka year
- Peak month
- August1.5× the quietest month
- Top search term
- long lumbar pillow50K searches a year
02 · Price
A sale here is worth $23.78.
Listings sell for $23.78 on average, from $9.62 to $44.15. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.78 that is $0 to $2K a year per listing.
- Average price
- $23.78inside the $15 to $100 sweet spot
- Price range
- $9.62–$44.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 3.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #493 within Decorative Pillows, Inserts & Covers. It carries 1,595 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 3.5%
- Average rank
- #493in Decorative Pillows, Inserts & Covers
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 1,595per listing
- Listings tracked
- 51
04 · Newcomers
9 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Long Lumbar Pillow products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
22 falling
Sellers
25
Top-5 brand share
64%
Top 20: 99%
Top-5 click share
35%
Top 20: 72%
Open market
31%
- Brand 140%
- Brand 29%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Long Lumbar Pillow search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Long Lumbar Pillow search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- long lumbar pillow50K/yr
- long decorative pillow56K/yr
- long decorative pillows for bed51K/yr
- long lumbar pillow decorative40K/yr
- long pillow decorative38K/yr
- long throw pillows for bed31K/yr
- long pillow for bed decorative26K/yr
- long couch pillow29K/yr
- embroidered lumbar pillow20K/yr
- long bed pillow decorative20K/yr
Reviews and returns
What reviews say buyers love and hate about Long Lumbar Pillow
We read the reviews and the return reasons for every product selling here.
“I did not buy this as it was too short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
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FAQ
Common Long Lumbar Pillow questions
Answered from the same tracked data.