Long Burning Candles

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -34.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

86K

Growth, 90 days vs prior 90

-34.3%

Conversion, latest week

2.9%

Market size, estimated

$58Ka year

Peak month

January3.7× the quietest month

Top search term

long burning candles54K searches a year

Listings sell for $23.11 on average, from $9.08 to $45.36. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.11 that is $0 to $2K a year per listing.

Average price

$23.11inside the $15 to $100 sweet spot

Price range

$9.08–$45.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #64 within Candles. It carries 4,180 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

98%

Out of stock, average day

2.3%

Average rank

#64in Candles

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

4,180per listing

Listings tracked

49

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months