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Linen Sheets King

Fail

The top 5 products take 77% of clicks, so Linen Sheets King is a Fail.

Flapen Score
42
42 / 100
Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 49
Market size
$1.0M/yr514K searches / yr
90-day growth
+2.2%search demand this quarter
Competition
77%top-5 click share · 10 brands · 13 sellers

Flapen Score

Linen Sheets King against its category

The dotted line is the Home & Kitchen average. Past it, Linen Sheets King is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Linen Sheets King market on Amazon at a glance

Shoppers on Amazon United States searched for Linen Sheets King 514K times last year and spent an estimated $1.0M. The top 5 brands take 79% of clicks. Demand peaks in Oct. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 514K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months
514K
Growth, 90 days vs prior 90
+2.2%
Conversion, latest week
2.1%
Market size, estimated
$1.0Ma year
Peak month
October1.6× the quietest month
Top search term
linen sheets king size set181K searches a year

02 · Price

A sale here is worth $97.65.

Listings sell for $97.65 on average, from $32.67 to $134.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $97.65 that is $98K to $122K a year per listing.

Average price
$97.65inside the $15 to $100 sweet spot
Price range
$32.67–$134.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,000–1,250
Revenue per listing a year
$98K–$122K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #272 within Sheets & Pillowcases. It carries 12,020 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#272in Sheets & Pillowcases
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
12,020per listing
Listings tracked
13

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
47 months

Products

Top Linen Sheets King products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

$0$105K$210K$315K$419K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

13

Est. top-5 brand share

79%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

15%

  • SONORO KATE36%
  • LBRO2M16%
  • OnlySet12%
  • EcoBedsoNight8%
  • Bedsure7%
  • LANE LINEN6%
  • Open — no brand owns it (4 brands, 15%)

Demand

Linen Sheets King search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.6×

Search terms

Top Linen Sheets King search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • linen sheets king size set181K/yr
  • linen sheets king77K/yr
  • linen king sheets38K/yr
  • king linen sheets38K/yr
  • king size linen sheets35K/yr
  • linen bed sheets king27K/yr
  • 100% linen sheets king21K/yr
  • linen sheets king size13K/yr
  • king size linen sheet set15K/yr
  • king sheets linen9K/yr

Reviews and returns

What reviews say buyers love and hate about Linen Sheets King

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Soft Feel”
11%of negative reviews mention “Hard Feel”
3.5%of orders come back
“rough on the skin”
A buyer, on “Hard Feel”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Linen Sheets King questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data