Linen Cocktail Napkins

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $186K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

-1.4%

Conversion, latest week

4.4%

Market size, estimated

$186Ka year

Peak month

December2.2× the quietest month

Top search term

linen cocktail napkins45K searches a year

Listings sell for $24.36 on average, from $6.88 to $80.34. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $24.36 that is $2K to $6K a year per listing.

Average price

$24.36inside the $15 to $100 sweet spot

Price range

$6.88–$80.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

2.2%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #336 within Bar Tools & Drinkware. It carries 223 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

5.9%

Average rank

#336in Bar Tools & Drinkware

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

223per listing

Listings tracked

44

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months