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Lightning Mcqueen Balloon

Fail

Shoppers spend an estimated $76K a year here, so Lightning Mcqueen Balloon is a Fail.

Flapen Score
43
43 / 100
Ranks 8,087 of 11,240 Home & Kitchen niches · −6 vs the category median of 49
Market size
$76K/yr109K searches / yr
90-day growth
+3.0%search demand this quarter
Competition
61%top-5 click share · 13 brands · 32 sellers

Flapen Score

Lightning Mcqueen Balloon against its category

The dotted line is the Home & Kitchen average. Past it, Lightning Mcqueen Balloon is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lightning Mcqueen Balloon market on Amazon at a glance

Shoppers on Amazon United States searched for Lightning Mcqueen Balloon 109K times last year and spent an estimated $76K. The top 5 brands take 81% of clicks. Demand peaks in Jan. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
+3.0%
Conversion, latest week
5.0%
Market size, estimated
$76Ka year
Peak month
January1.8× the quietest month
Top search term
lightning mcqueen balloons55K searches a year

02 · Price

A sale here is worth $13.95.

Listings sell for $13.95 on average, from $7.55 to $22.68. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $13.95 that is $3K to $7K a year per listing.

Average price
$13.95under the $15 to $100 sweet spot
Price range
$7.55–$22.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #2,082 within Balloons. It carries 364 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#2,082in Balloons
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
364per listing
Listings tracked
19

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Lightning Mcqueen Balloon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 flat

Sellers

32

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

15%

  • Brand 139%
  • Brand 218%
  • Brand 312%
  • Brand 49%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (7 brands, 15%)

Demand

Lightning Mcqueen Balloon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.8×

Search terms

Top Lightning Mcqueen Balloon search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lightning mcqueen balloons55K/yr
  • lightning mcqueen balloon22K/yr
  • mcqueen balloons10K/yr
  • lightning mcqueen birthday balloons8K/yr
  • mcqueen backdrop7K/yr
  • pixar cars balloons8K/yr

Reviews and returns

What reviews say buyers love and hate about Lightning Mcqueen Balloon

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Inflation/Deflation”
2.6%of orders come back
“Didnt stay inflated”
A buyer, on “Inflation/Deflation”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Lightning Mcqueen Balloon questions

Answered from the same tracked data.