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Lighted Willow Tree

Fail

Buyers convert on only 1.2% of searches, so Lighted Willow Tree is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$67K/yr95K searches / yr
90-day growth
-14.4%search demand this quarter
Competition
33%top-5 click share · 42 brands · 57 sellers

Flapen Score

Lighted Willow Tree against its category

The dotted line is the Home & Kitchen average. Past it, Lighted Willow Tree is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lighted Willow Tree market on Amazon at a glance

Shoppers on Amazon United States searched for Lighted Willow Tree 95K times last year and spent an estimated $67K. The top 5 brands take 44% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
-14.4%
Conversion, latest week
1.2%
Market size, estimated
$67Ka year
Peak month
November5.4× the quietest month
Top search term
fake tree with lights18K searches a year

02 · Price

A sale here is worth $61.17.

Listings sell for $61.17 on average, from $12.95 to $177.21. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $61.17 that is $0 to $6K a year per listing.

Average price
$61.17inside the $15 to $100 sweet spot
Price range
$12.95–$177.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #894 within Artificial Trees. It carries 541 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
19.1%
Average rank
#894in Artificial Trees
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
541per listing
Listings tracked
67

04 · Newcomers

11 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
11Amazon's first-year sales bar
Average brand age
29 months

Products

Top Lighted Willow Tree products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

57

Top-5 brand share

44%

Top 20: 87%

Top-5 click share

33%

Top 20: 66%

Open market

50%

  • Brand 116%
  • Brand 29%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Lighted Willow Tree search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.4×

Search terms

Top Lighted Willow Tree search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fake tree with lights18K/yr
  • artificial tree with lights21K/yr
  • lighted willow tree17K/yr
  • fairy tree12K/yr
  • indoor tree with lights12K/yr
  • lighted tree indoor5K/yr
  • indoor lighted trees for living room2K/yr
  • led tree light4K/yr
  • tree with lights for living room decor2K/yr
  • ambient lighting tree428/yr

Reviews and returns

What reviews say buyers love and hate about Lighted Willow Tree

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Design-Overall”
14%of negative reviews mention “Size-Overall”
4.6%of orders come back
“Big”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Lighted Willow Tree questions

Answered from the same tracked data.