Light Blue Duvet Cover

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $141K a year.

Searches, last 12 months

253K

Growth, 90 days vs prior 90

+16.1%

Conversion, latest week

1.3%

Market size, estimated

$141Ka year

Peak month

August1.4× the quietest month

Top search term

light blue duvet cover30K searches a year

Listings sell for $43.64 on average, from $18.07 to $141.71. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $43.64 that is $0 to $4K a year per listing.

Average price

$43.64inside the $15 to $100 sweet spot

Price range

$18.07–$141.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

6.0%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #84 within Duvet Covers & Sets. It carries 6,788 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#84in Duvet Covers & Sets

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

6,788per listing

Listings tracked

98

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months