Light Blue Bath Towels

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months

90K

Growth, 90 days vs prior 90

+7.3%

Conversion, latest week

2.5%

Market size, estimated

$88Ka year

Top search term

light blue bath towels31K searches a year

Listings sell for $38.75 on average, from $11.15 to $92.86. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $38.75 that is $0 to $4K a year per listing.

Average price

$38.75inside the $15 to $100 sweet spot

Price range

$11.15–$92.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #126 within Towels. It carries 8,360 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#126in Towels

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

8,360per listing

Listings tracked

115

21 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

21

Successful launches

7Amazon's first-year sales bar

Average brand age

46 months