Letter Molds

Shoppers searched for this 378K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.

Searches, last 12 months

378K

Growth, 90 days vs prior 90

-6.3%

Conversion, latest week

5.3%

Market size, estimated

$168Ka year

Peak month

February3.6× the quietest month

Top search term

letter molds66K searches a year

Listings sell for $8.43 on average, from $5.13 to $16.91. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $8.43 that is $2K to $4K a year per listing.

Average price

$8.43under the $15 to $100 sweet spot

Price range

$5.13–$16.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

2.5%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #185 within Candy Making Supplies. It carries 912 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#185in Candy Making Supplies

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

912per listing

Listings tracked

64

15 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

4Amazon's first-year sales bar

Average brand age

37 months