Lavender Chamomile Candle

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months

179K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

1.6%

Market size, estimated

$71Ka year

Top search term

dw home candles105K searches a year

Listings sell for $24.64 on average, from $10.12 to $30.31. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $24.64 that is $0 to $2K a year per listing.

Average price

$24.64inside the $15 to $100 sweet spot

Price range

$10.12–$30.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.9%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #1,305 within Candles. It carries 740 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

81%

Out of stock, average day

6.2%

Average rank

#1,305in Candles

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

740per listing

Listings tracked

21

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months