Lash Pillow
MaybeProducts sell for $21.98 on average, inside the sweet spot. But demand is soft, at -8.5% this quarter, so Lash Pillow is a Maybe.
- Flapen Score
- 51 / 100Top 39% of 11,240 Home & Kitchen niches · +2 vs the category median of 4951
- Market size
- $87K/yr159K searches / yr
- 90-day growth
- -8.5%search demand this quarter
- Competition
- 41%top-5 click share · 21 brands · 25 sellers
Flapen Score
Lash Pillow against its category
The dotted line is the Home & Kitchen average. Past it, Lash Pillow is stronger. Inside it, weaker.
Market
The Lash Pillow market on Amazon at a glance
Shoppers on Amazon United States searched for Lash Pillow 159K times last year and spent an estimated $87K. The top 5 brands take 54% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.
- Searches, last 12 months
- 159K
- Growth, 90 days vs prior 90
- -8.5%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $87Ka year
- Peak month
- September1.3× the quietest month
- Top search term
- lash pillow89K searches a year
02 · Price
A sale here is worth $21.98.
Listings sell for $21.98 on average, from $4.93 to $40.35. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $21.98 that is $2K to $5K a year per listing.
- Average price
- $21.98inside the $15 to $100 sweet spot
- Price range
- $4.93–$40.35
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #1,155 within Bed Pillows & Positioners. It carries 245 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 94%
- Out of stock, average day
- 1.7%
- Average rank
- #1,155in Bed Pillows & Positioners
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 245per listing
- Listings tracked
- 32
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Lash Pillow products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
25
Top-5 brand share
54%
Top 20: 99%
Top-5 click share
41%
Top 20: 89%
Open market
39%
- Brand 114%
- Brand 213%
- Brand 312%
- Brand 48%
- Brand 57%
- Brand 67%
Demand
Lash Pillow search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Lash Pillow search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lash pillow89K/yr
- lash pillows for eyelash extensions21K/yr
- lash bed pillow12K/yr
- lash pillow cover8K/yr
- eyelash pillow8K/yr
- almohada para pestaas6K/yr
- lash extension pillow5K/yr
- lash neck pillow4K/yr
- eyelash extension pillow4K/yr
- lash head rest3K/yr
Reviews and returns
What reviews say buyers love and hate about Lash Pillow
We read the reviews and the return reasons for every product selling here.
“Pillowcase is not fitted as shown in the product photos”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lash Pillow questions
Answered from the same tracked data.









