Large Pillow Cases
FailThe average product has 42,312 reviews to catch up to, so Large Pillow Cases is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $259K/yr253K searches / yr
- 90-day growth
- +3.0%search demand this quarter
- Competition
- 62%top-5 click share · 10 brands · 15 sellers
Flapen Score
Large Pillow Cases against its category
The dotted line is the Home & Kitchen average. Past it, Large Pillow Cases is stronger. Inside it, weaker.
Market
The Large Pillow Cases market on Amazon at a glance
Shoppers on Amazon United States searched for Large Pillow Cases 253K times last year and spent an estimated $259K. The top 5 brands take 87% of clicks. Demand peaks in Jan. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.8% of those searches ended in a purchase.
Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.
- Searches, last 12 months
- 253K
- Growth, 90 days vs prior 90
- +3.0%
- Conversion, latest week
- 7.8%
- Market size, estimated
- $259Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- queen pillow cases set of 456K searches a year
02 · Price
A sale here is worth $13.02.
Listings sell for $13.02 on average, from $5.54 to $31.52. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $13.02 that is $7K to $10K a year per listing.
- Average price
- $13.02under the $15 to $100 sweet spot
- Price range
- $5.54–$31.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$10K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #29 within Sheets & Pillowcases. It carries 42,312 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.5%
- Average rank
- #29in Sheets & Pillowcases
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 42,312per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Large Pillow Cases products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
15
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
7%
- Brand 147%
- Brand 219%
- Brand 37%
- Brand 47%
- Brand 56%
- Brand 66%
- Open — no brand owns it (4 brands, 7%)
Demand
Large Pillow Cases search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.7×
Search terms
Top Large Pillow Cases search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- queen pillow cases set of 456K/yr
- pillow cases queen size set of 427K/yr
- queen pillow covers36K/yr
- queen size pillow cases set of 418K/yr
- pillow covers queen size set of 215K/yr
- queen size pillow covers13K/yr
- large pillow case12K/yr
- queen pillow cover9K/yr
- pillows with pillow cases6K/yr
- jumbo pillow cases8K/yr
Reviews and returns
What reviews say buyers love and hate about Large Pillow Cases
We read the reviews and the return reasons for every product selling here.
“a bit too large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Large Pillow Cases questions
Answered from the same tracked data.









