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Large Black Mirror

Fail

Shoppers spend an estimated $26K a year here, so Large Black Mirror is a Fail.

Flapen Score
42
42 / 100
Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 49
Market size
$26K/yr32K searches / yr
90-day growth
-1.7%search demand this quarter
Competition
41%top-5 click share · 26 brands · 33 sellers

Flapen Score

Large Black Mirror against its category

The dotted line is the Home & Kitchen average. Past it, Large Black Mirror is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Large Black Mirror market on Amazon at a glance

Shoppers on Amazon United States searched for Large Black Mirror 32K times last year and spent an estimated $26K. The top 5 brands take 61% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-1.7%
Conversion, latest week
0.8%
Market size, estimated
$26Ka year
Peak month
August2.2× the quietest month
Top search term
72 inch mirror14K searches a year

02 · Price

A sale here is worth $106.15.

Listings sell for $106.15 on average, from $37.44 to $289.21. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $106.15 that is $0 to $11K a year per listing.

Average price
$106.15above the $15 to $100 sweet spot
Price range
$37.44–$289.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #75 within Mirrors. It carries 1,002 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
98%
Out of stock, average day
8.7%
Average rank
#75in Mirrors
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,002per listing
Listings tracked
42

04 · Newcomers

8 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
8Amazon's first-year sales bar
Average brand age
29 months

Products

Top Large Black Mirror products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

33

Top-5 brand share

61%

Top 20: 95%

Top-5 click share

41%

Top 20: 77%

Open market

35%

  • Brand 139%
  • Brand 26%
  • Brand 36%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Large Black Mirror search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KBlack Friday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.2×

Search terms

Top Large Black Mirror search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 72 inch mirror14K/yr
  • 71 x 26 full length mirror7K/yr
  • dwell studio mirror7K/yr
  • 71 inch mirror4K/yr

Reviews and returns

What reviews say buyers love and hate about Large Black Mirror

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
29%of negative reviews mention “Size-Overall”
2.0%of orders come back
“Huge”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Large Black Mirror questions

Answered from the same tracked data.