Kohler Bathtub Drain Stopper

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

+9.2%

Conversion, latest week

7.4%

Market size, estimated

$52Ka year

Peak month

January1.6× the quietest month

Top search term

toe touch bathtub drain stopper12K searches a year

Listings sell for $13.64 on average, from $7.13 to $35.03. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $13.64 that is $1K to $3K a year per listing.

Average price

$13.64under the $15 to $100 sweet spot

Price range

$7.13–$35.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

4.4%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #96 within Bathtub Accessories. It carries 1,468 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#96in Bathtub Accessories

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

1,468per listing

Listings tracked

22

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months