kirby blanket
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$23.49avg listing price — sweet spot $15–$100
Price range
Great$6.93–$54.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good809.17avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-20.2%90-day search growth — must beat 0% to launch
Market size
Bad$29K$29K/yr · 45K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, kirby blanket is a $29K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 34/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
kirby blanket market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $18K–$23K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #1,128
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 67%
- Out of stock
- 15.8%
- Avg brand age
- 33 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
16
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
2%
- Bioworld76%
- Club Mocchi Mocchi6%
- Roffatide5%
- Allenjoy5%
- マルシン(Marushin)3%
- JILANI HANDICRAFT3%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -20.2% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 6.9×
Top kirby blanket products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bioworld Kirby Character Kanji Throw Blanket
Bioworld$24.554.8★286 rev
Bioworld Youth Kirby Sleepwear Set: Long-Sleeve Tee Shirt Sleep Shorts and Sleep Pants- XXL Multicolored
Bioworld$16.024.2★12 rev
Nintendo Kirby Video Game Mens Allover Character Pattern Adult Lounge Sleep Pajama Pants (2X-Large)
Bioworld$27.334.7★149 rev
Kirby Flower and Cherry Motif Adult Plush Fleece Wearable Blanket Hoodie OSFA
Bioworld$47.264.8★57 rev
Roffatide Anime Kirby-A Cartoon Cute Area Rug Irregular Fluffy Fuzzy Plush Area Rug Mat Blanket Rug Floor Carpet for Indoor Living Dining Room Home Decor 60x90cm
Roffatide$24.964.1★20 rev
Newest
by launch date
50pcs Kirby Game Stickers for Kids Cool Waterproof Vinyl Decal for Teen Adult Boy Laptop Travel Case Phone Bike Water Bottle Guitar Computer Skateboard (Black)
Meet Holiday$6.93106 rev
Allenjoy Twin Size Pink Puffball Quilt Bedspreads Dream Land Hero Bed Set Bedding Coverlet Fabric Washable with 1 Pillowcase SC00431-007
Allenjoy$54.980 rev
Bioworld Kirby Collegiate Style Short Sleeve Tee and Matching Lounge Shorts 2-Piece Set-Large
Bioworld$18.1344 rev
Roffatide Anime Kirby-A Cartoon Cute Area Rug Irregular Fluffy Fuzzy Plush Area Rug Mat Blanket Rug Floor Carpet for Indoor Living Dining Room Home Decor 60x90cm
Roffatide$24.9620 rev
Bioworld Youth Kirby Sleepwear Set: Long-Sleeve Tee Shirt Sleep Shorts and Sleep Pants- XXL Multicolored
Bioworld$16.0212 rev
Trending
90-day click momentumNintendo Kirby Video Game Mens Allover Character Pattern Adult Lounge Sleep Pajama Pants (2X-Large)
Bioworld$27.334.7★
Bioworld Youth Kirby Sleepwear Set: Long-Sleeve Tee Shirt Sleep Shorts and Sleep Pants- XXL Multicolored
Bioworld$16.024.2★
Roffatide Anime Kirby-A Cartoon Cute Area Rug Irregular Fluffy Fuzzy Plush Area Rug Mat Blanket Rug Floor Carpet for Indoor Living Dining Room Home Decor 60x90cm
Roffatide$24.964.1★
Kirby Flower and Cherry Motif Adult Plush Fleece Wearable Blanket Hoodie OSFA
Bioworld$47.264.8★
Allenjoy Twin Size Pink Puffball Quilt Bedspreads Dream Land Hero Bed Set Bedding Coverlet Fabric Washable with 1 Pillowcase SC00431-007
Allenjoy$54.980.0★
What buyers say about kirby blanket
What buyers praise and complain about, mined from review topics.What buyers love
“Cute quality stickers”
“Fun kirby stickers”
“color is great”
“Great value”
“Precisely what's shown”
“They stick in place and are bright and colorful”
“So soft”
“work very well”
“Comfortable and warm”
“It fits my 4 year old well though”
What buyers complain about
“Too small”
“don't stay sticky for a while”
Top return reasons
Common questions
- Is kirby blanket profitable to sell on Amazon United States?
- The niche generates $29K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -20.2%. Flapen's verdict: Skip it (34/100).
- How competitive is the kirby blanket niche?
- 7 brands and 16 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in kirby blanket?
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness. The return rate is 0.9%.
- When does demand for kirby blanket peak?
- Demand peaks in Nov–Dec; the busiest month runs 6.9× the quietest.
- What does it cost to enter the kirby blanket niche?
- Listings span $6.93–$54.98; the average listing price is $23.49 (sweet spot $15–$100). The average incumbent carries 809 reviews — the moat a new listing must climb.