king size weighted blanket
Skip itSoft demand (-33.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$69.65avg listing price — sweet spot $15–$100
Market size
Good$323K$323K/yr · 383K searches
Price range
Good$36.51–$158.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad5,911.69avg incumbent reviews — the moat a new listing must climb
Competition
Bad73%top-5 click share — a locked-up shelf
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-33.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, king size weighted blanket is a $323K/yr Amazon United States market (383K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
king size weighted blanket market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $348K–$418K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #28
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 7.7%
- Avg brand age
- 44 months
- Avg seller age
- 202 days
Competition & brand share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
18
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
10%
- yescool56%
- L'AGRATY15%
- HomeSmart Products8%
- Topcee6%
- Mr. Sandman3%
- BETU3%
- Open — no brand owns it (5 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — -33.7% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.6×
Top king size weighted blanket search terms
- king size weighted blanket87K/yr
- weighted blanket king size75K/yr
- king weighted blanket39K/yr
- weighted blanket king31K/yr
- king size weighted blanket for adults54K/yr
- weighted king size blanket15K/yr
- weighted cooling blanket king size6K/yr
- weighted blankets for adults king size14K/yr
- king weighted blankets for adults7K/yr
- california king weighted blanket10K/yr
Top king size weighted blanket products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
yescool King Size Weighted Blanket for Adults (20 lbs 80 x 87 Grey) Cooling Heavy Blanket for Sleeping Perfect for 190-210 lbs Breathable Blanket for Adults & Couple All Season Machine Washable
yescool$47.084.5★11,246 rev
King Size Weighted Blanket for Adults (20 lbs 80 x 87 Black) Cooling Heavy Blanket for Sleeping Perfect for 190-210 lbs Breathable Blanket for Adults & Couple All Season Machine Washable
yescool$48.434.5★11,246 rev
LAGRATY King Size Weighted Blanket for Adults 20lbs 88x104 Cooling Heavy Blanket Microfiber Breathable Big Weighted Throw Blanket for Couple Summer Fall Winter Grey
L'AGRATY$51.064.5★9,401 rev
HomeSmart Weighted Blanket King Size 50lbs The Heaviest Weighted Blanket Fits Standard and California King Beds Grey 88x104
HomeSmart Products$158.174.5★4,024 rev
LAGRATY King Size Weighted Blanket for Adults 30lbs 88x104 Cooling Breathable Heavy Blanket with Glass Beads for Sleeping Perfect for Hot Sleepers & Couples Machine Washable All-Season Grey
L'AGRATY$95.884.4★500 rev
Newest
by launch date
California King Size Weighted Blanket for Adults - 25lbs 78 x 85 Cooling Heavy Blankets for All-Season Sleeping Soft & Breathable with Premium Glass Beads Machine Washable
Smart Queen$48.204,623 rev
Weighted Blanket for Adults 20lbs 78x86 King Size Cooling Heavy Throw Blanket for 180-220lbs Microfiber Soft Thick Big Blankets Weighted Comforter Breathable Gift for Sleeping Grey
BETU$49.015,290 rev
LAGRATY King Size Weighted Blanket for Adults 30lbs 88x104 Cooling Breathable Heavy Blanket with Glass Beads for Sleeping Perfect for Hot Sleepers & Couples Machine Washable All-Season Grey
L'AGRATY$95.88500 rev
Uttermara Fleece Weighted Blanket for Adults King Size 15lbs Soft Sherpa Weighted Blankets for Sleeping and Calming Fuzzy Heavy Blanket for Bed and Couch 80 x 87 Inches Cream White
Uttermara$105.01126 rev
HomeSmart Weighted Comforter King Size 40 lbs 3X More Fluffy Than A Weighted Blanket Soft Breathable Fabric Also Fits California King Beds
HomeSmart Products$146.87204 rev
Trending
90-day click momentumCalifornia King Size Weighted Blanket for Adults - 25lbs 78 x 85 Cooling Heavy Blankets for All-Season Sleeping Soft & Breathable with Premium Glass Beads Machine Washable
Smart Queen$48.204.6★
King Size Weighted Blanket for Adults (20 lbs 80 x 87 Black) Cooling Heavy Blanket for Sleeping Perfect for 190-210 lbs Breathable Blanket for Adults & Couple All Season Machine Washable
yescool$48.434.5★
LAGRATY King Size Weighted Blanket for Adults 30lbs 88x104 Cooling Breathable Heavy Blanket with Glass Beads for Sleeping Perfect for Hot Sleepers & Couples Machine Washable All-Season Grey
L'AGRATY$95.884.4★
HomeSmart Weighted Comforter King Size 40 lbs 3X More Fluffy Than A Weighted Blanket Soft Breathable Fabric Also Fits California King Beds
HomeSmart Products$146.874.6★
Weighted Blanket for Adults 20lbs 78x86 King Size Cooling Heavy Throw Blanket for 180-220lbs Microfiber Soft Thick Big Blankets Weighted Comforter Breathable Gift for Sleeping Grey
BETU$49.014.6★
What buyers say about king size weighted blanket
What buyers praise and complain about, mined from review topics.What buyers love
“Great sleep”
“Decent quality”
“So comforting”
“Very cozy blanket and warm”
“It's the perfect weight”
“Beautiful soft blanket”
“Great for the price”
“As advertised”
“Great heavy blanket”
“Also its still the closest in size to what I need”
What buyers complain about
“Heavier than expected”
“Slightly shorter than my bed”
“it was already leaking glass beads”
“Came apart after 3 months”
“not the advertised size”
“Not good production”
“Its thin and very scratchy”
“The color is a little boring”
“After two wahes the little beads are pouring out of the seams”
“Not comfortable”
Top return reasons
Common questions
- Is king size weighted blanket profitable to sell on Amazon United States?
- The niche generates $323K/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -33.7%. Flapen's verdict: Skip it (32/100).
- How competitive is the king size weighted blanket niche?
- 11 brands and 18 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in king size weighted blanket?
- Top complaints mined from reviews: Weight Heavy, Size-Overall, Leak-Proof. The return rate is 4.1%.
- When does demand for king size weighted blanket peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.6× the quietest.
- What does it cost to enter the king size weighted blanket niche?
- Listings span $36.51–$158.17; the average listing price is $69.65 (sweet spot $15–$100). The average incumbent carries 5,912 reviews — the moat a new listing must climb.