King Size Memory Foam Pillows Set of 2
FailThe average product has 26,292 reviews to catch up to, so King Size Memory Foam Pillows Set of 2 is a Fail.
- Flapen Score
- 48 / 100Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 4948
- Market size
- $86K/yr32K searches / yr
- 90-day growth
- -9.8%search demand this quarter
- Competition
- 58%top-5 click share · 14 brands · 23 sellers
Flapen Score
King Size Memory Foam Pillows Set of 2 against its category
The dotted line is the Home & Kitchen average. Past it, King Size Memory Foam Pillows Set of 2 is stronger. Inside it, weaker.
Market
The King Size Memory Foam Pillows Set of 2 market on Amazon at a glance
Shoppers on Amazon United States searched for King Size Memory Foam Pillows Set of 2 32K times last year and spent an estimated $86K. The top 5 brands take 78% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 6.9% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -9.8%
- Conversion, latest week
- 6.9%
- Market size, estimated
- $86Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- 4 king size pillows15K searches a year
02 · Price
A sale here is worth $38.95.
Listings sell for $38.95 on average, from $23.24 to $69.09. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $38.95 that is $4K to $10K a year per listing.
- Average price
- $38.95inside the $15 to $100 sweet spot
- Price range
- $23.24–$69.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #64 within Bed Pillows & Positioners. It carries 26,292 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 88%
- Out of stock, average day
- 5.1%
- Average rank
- #64in Bed Pillows & Positioners
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 26,292per listing
- Listings tracked
- 24
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top King Size Memory Foam Pillows Set of 2 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
JOLLYVOGUE King Size Pillows Set of 4 for Sleeping Soft and Supportive Bed Pillows with Down Alternative Filling for Side and Back Sleepers Hotel Collection
- Price
- $36.99
- Rating
- 4.4/5
- Reviews
- 22,814
- Age
- 2y ago

Utopia Bedding Bed Pillows for Sleeping (White) King Size Set of 4 Hotel Pillow Cooling Pillows for Side Back or Stomach Sleepers
- Price
- $34.02
- Rating
- 4.6/5
- Reviews
- 15,972
- Age
- 1y ago

JOLLYVOGUE Firm Pillows King Size Set of 4 Washable Supportive Bed Pillows with Oeko-Tex Certified Down Alternative Fill Fluffy Hotel Quality for Back Stomach and Side Sleepers
- Price
- $36.95
- Rating
- 4.4/5
- Reviews
- 8,411
- Age
- 2y ago

JOLLYVOGUE King Size Pillows Set of 4 Collection Bed Pillows for Sleeping Hotel Quality Pillows for Side Back and Stomach Sleepers Soft and Supportive Oeko-Tex Certified Down Alternative Filling
- Price
- $36.49
- Rating
- 4.4/5
- Reviews
- 2,144
- Age
- 2y ago

Sasttie Firm King Size Pillows Set of 4 Bed Pillows for Side Back and Stomach Sleepers - Oeko-Tex Certified Supportive Down Alternative Plump Filling - Hotel Quality and Machine Washable 4 Pack
- Price
- $38.38
- Rating
- 4.5/5
- Reviews
- 6,412
- Age
- 1y ago
Trending
estimated 90-day click momentum
HIMOON Bed Pillows for Sleeping 4 Pack King Size Cooling Pillows Set of 4 Top-end Microfiber Cover for Side Stomach Back Sleepers(Black)
- Price
- $40.11
- Rating
- 4.4/5
- Reviews
- 26,731
- Age
- 2y ago

HIMEET Pillows King Size Set of 4 Luxury Fluffy Bed Pillows for Sleeping 4 Pack Soft and Supportive Bed Pillow with Down Alternative Filling for Side and Back Sleepers (19x34)
- Price
- $38.77
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 10mo ago

Piwaal Bed Pillows King Size 4-Pack - Down Alternative Plush Fill for Back Stomach & Side Sleepers - Breathable & Supportive Hotel Style Pillows
- Price
- $40.74
- Rating
- 4.3/5
- Reviews
- 2,839
- Age
- 7mo ago

MUFEW Bed Pillows Standard Size Set of 4 Medium Firm Hotel Pillows for Sleeping Cooling Pillows for Side & Back Sleepers Down Alternative Filling 20 x 26 Inches
- Price
- $35.05
- Rating
- 4.4/5
- Reviews
- 931
- Age
- 1y ago

JOLLYVOGUE Pillows King Size Set of 4 Bed Pillow for Side Back and Stomach Sleepers Down Alternative Filled Pillows Luxury Hotel Quality and Machine Washable 34 x 17 4 Pack
- Price
- $38.56
- Rating
- 4.6/5
- Reviews
- 442
- Age
- 9mo ago
Newest
by launch date
Piwaal Bed Pillows King Size 4-Pack - Down Alternative Plush Fill for Back Stomach & Side Sleepers - Breathable & Supportive Hotel Style Pillows
- Price
- $40.74
- Rating
- 4.3/5
- Reviews
- 2,839
- Age
- 7mo ago

JOLLYVOGUE Pillows King Size Set of 4 Bed Pillow for Side Back and Stomach Sleepers Down Alternative Filled Pillows Luxury Hotel Quality and Machine Washable 34 x 17 4 Pack
- Price
- $38.56
- Rating
- 4.6/5
- Reviews
- 442
- Age
- 9mo ago

HIMEET Pillows King Size Set of 4 Luxury Fluffy Bed Pillows for Sleeping 4 Pack Soft and Supportive Bed Pillow with Down Alternative Filling for Side and Back Sleepers (19x34)
- Price
- $38.77
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 10mo ago

Basic Beyond Hotel Collection Bed Pillows for Sleeping - King Size Pillows Set of 4 20x36 White
- Price
- $42.83
- Rating
- 4.3/5
- Reviews
- 6,422
- Age
- 11mo ago

SEMZSOM Bed Pillows for Sleeping King Size Pillows Set of 4 Luxury Hotel Pillows with Soft Fluffy Down Alternative Filling for Back Stomach and Side Sleepers
- Price
- $38.12
- Rating
- 4.3/5
- Reviews
- 7,969
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
23
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 96%
Open market
18%
- JOLLYVOGUE39%
- Utopia Bedding18%
- Sasttie9%
- MUFEW7%
- Meoflaw5%
- CozyLux4%
Demand
King Size Memory Foam Pillows Set of 2 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top King Size Memory Foam Pillows Set of 2 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 4 king size pillows15K/yr
- 4 pack king size pillows9K/yr
- pillows king size set of 4 pack5K/yr
- 4 king pillows4K/yr
Reviews and returns
What reviews say buyers love and hate about King Size Memory Foam Pillows Set of 2
We read the reviews and the return reasons for every product selling here.
“Cheap quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common King Size Memory Foam Pillows Set of 2 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









