King Size Down Pillows Set of 2

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $201K a year.

Searches, last 12 months

29K

Growth, 90 days vs prior 90

+11.1%

Conversion, latest week

9.5%

Market size, estimated

$201Ka year

Top search term

king down pillows 2 pack13K searches a year

Listings sell for $72.23 on average, from $30.73 to $119.07. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $72.23 that is $7K to $18K a year per listing.

Average price

$72.23inside the $15 to $100 sweet spot

Price range

$30.73–$119.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$7K–$18K

Returns

2.2%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #210 within Bed Pillows & Positioners. It carries 18,952 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

6.7%

Average rank

#210in Bed Pillows & Positioners

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

18,952per listing

Listings tracked

21

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

36 months