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King Size Comforter Set 7 Pieces

Fail

Demand is soft, at -48.3% this quarter, so King Size Comforter Set 7 Pieces is a Fail.

Flapen Score
46
46 / 100
Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 49
Market size
$110K/yr319K searches / yr
90-day growth
-48.3%search demand this quarter
Competition
40%top-5 click share · 29 brands · 36 sellers

Flapen Score

King Size Comforter Set 7 Pieces against its category

The dotted line is the Home & Kitchen average. Past it, King Size Comforter Set 7 Pieces is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The King Size Comforter Set 7 Pieces market on Amazon at a glance

Shoppers on Amazon United States searched for King Size Comforter Set 7 Pieces 319K times last year and spent an estimated $110K. The top 5 brands take 57% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 319K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -48.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
319K
Growth, 90 days vs prior 90
-48.3%
Conversion, latest week
0.7%
Market size, estimated
$110Ka year
Peak month
December1.8× the quietest month
Top search term
king size bed in a bag comforter set96K searches a year

02 · Price

A sale here is worth $46.50.

Listings sell for $46.50 on average, from $29.70 to $83.52. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $46.50 that is $0 to $5K a year per listing.

Average price
$46.50inside the $15 to $100 sweet spot
Price range
$29.70–$83.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #72 within Comforters & Sets. It carries 7,250 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.1%
Average rank
#72in Comforters & Sets
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
7,250per listing
Listings tracked
48

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top King Size Comforter Set 7 Pieces products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

36

Top-5 brand share

57%

Top 20: 92%

Top-5 click share

40%

Top 20: 74%

Open market

35%

  • Brand 113%
  • Brand 212%
  • Brand 312%
  • Brand 411%
  • Brand 59%
  • Brand 68%

Demand

King Size Comforter Set 7 Pieces search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top King Size Comforter Set 7 Pieces search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • king size bed in a bag comforter set96K/yr
  • king bed in a bag set140K/yr
  • king bed in bag22K/yr
  • king size bed in bag18K/yr
  • king bed in bag sets clearance9K/yr
  • king size bed in a bag set9K/yr
  • 5 piece comforter set6K/yr
  • bed in the bag king size7K/yr
  • bed in bag king size5K/yr
  • amazon basics bed in a bag4K/yr

Reviews and returns

What reviews say buyers love and hate about King Size Comforter Set 7 Pieces

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Comfort-Overall”
17%of negative reviews mention “Size-Overall”
2.0%of orders come back
“TOO SHORT”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common King Size Comforter Set 7 Pieces questions

Answered from the same tracked data.