King Size Blankets for Bed Lightweight
FailShoppers spend an estimated $41K a year here, so King Size Blankets for Bed Lightweight is a Fail.
- Flapen Score
- 43 / 100Ranks 8,087 of 11,240 Home & Kitchen niches · −6 vs the category median of 4943
- Market size
- $41K/yr78K searches / yr
- 90-day growth
- +12.5%search demand this quarter
- Competition
- 44%top-5 click share · 17 brands · 24 sellers
Flapen Score
King Size Blankets for Bed Lightweight against its category
The dotted line is the Home & Kitchen average. Past it, King Size Blankets for Bed Lightweight is stronger. Inside it, weaker.
Market
The King Size Blankets for Bed Lightweight market on Amazon at a glance
Shoppers on Amazon United States searched for King Size Blankets for Bed Lightweight 78K times last year and spent an estimated $41K. The top 5 brands take 78% of clicks. Demand peaks in Apr–Jul–Aug. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- +12.5%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $41Ka year
- Peak month
- July2.5× the quietest month
- Top search term
- light weight blankets king size17K searches a year
02 · Price
A sale here is worth $34.27.
Listings sell for $34.27 on average, from $18.91 to $58.13. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $34.27 that is $0 to $3K a year per listing.
- Average price
- $34.27inside the $15 to $100 sweet spot
- Price range
- $18.91–$58.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #41 within Bed Blankets. It carries 16,571 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 5.3%
- Average rank
- #41in Bed Blankets
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 16,571per listing
- Listings tracked
- 42
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top King Size Blankets for Bed Lightweight products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
24
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
44%
Top 20: 77%
Open market
18%
- Brand 139%
- Brand 224%
- Brand 36%
- Brand 45%
- Brand 54%
- Brand 63%
Demand
King Size Blankets for Bed Lightweight search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Jul, Aug · busiest ÷ quietest = 2.5×
Search terms
Top King Size Blankets for Bed Lightweight search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- light weight blankets king size17K/yr
- king blanket lightweight18K/yr
- light blanket king size12K/yr
- king size light weight blanket8K/yr
- king size thin blanket7K/yr
- king size blankets for bed lightweight10K/yr
- light king size blanket5K/yr
- light weight blanket king2K/yr
Reviews and returns
What reviews say buyers love and hate about King Size Blankets for Bed Lightweight
We read the reviews and the return reasons for every product selling here.
“It isn't so thick that you get too hot”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common King Size Blankets for Bed Lightweight questions
Answered from the same tracked data.









