King Size Blanket

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-4.3%

Conversion, latest week

1.8%

Market size, estimated

$1.1Ma year

Peak month

November1.9× the quietest month

Top search term

king size blankets for bed395K searches a year

Listings sell for $38.15 on average, from $21.34 to $70.10. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At $38.15 that is $10K to $19K a year per listing.

Average price

$38.15inside the $15 to $100 sweet spot

Price range

$21.34–$70.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

$10K–$19K

Returns

3.6%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #32 within Bed Blankets. It carries 26,279 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#32in Bed Blankets

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

26,279per listing

Listings tracked

50

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months