Kids Car Rug

Shoppers searched for this 230K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $148K a year.

Searches, last 12 months

230K

Growth, 90 days vs prior 90

+7.1%

Conversion, latest week

2.4%

Market size, estimated

$148Ka year

Peak month

December4.0× the quietest month

Top search term

car rug play mat129K searches a year

Listings sell for $26.85 on average, from $16.14 to $47.24. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $26.85 that is $3K to $7K a year per listing.

Average price

$26.85inside the $15 to $100 sweet spot

Price range

$16.14–$47.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #110 within Kids' Room Décor. It carries 1,560 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#110in Kids' Room Décor

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,560per listing

Listings tracked

20

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

26 months