Kids Beach Towels

Shoppers searched for this 537K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +53.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $293K a year.

Searches, last 12 months

537K

Growth, 90 days vs prior 90

+53.0%

Conversion, latest week

3.0%

Market size, estimated

$293Ka year

Peak month

June13.7× the quietest month

Top search term

toddler beach towel156K searches a year

Listings sell for $17.96 on average, from $8.99 to $34.28. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $17.96 that is $2K to $4K a year per listing.

Average price

$17.96inside the $15 to $100 sweet spot

Price range

$8.99–$34.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.8%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #32 within Towels. It carries 2,585 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#32in Towels

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

2,585per listing

Listings tracked

38

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

34 months