Keurig Coffee Maker
MaybeShoppers spend an estimated $81.1M a year here. But the top 5 brands take 98% of clicks, so Keurig Coffee Maker is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 4952
- Market size
- $81.1M/yr26.8M searches / yr
- 90-day growth
- -6.5%search demand this quarter
- Competition
- 43%top-5 click share · 8 brands · 169 sellers
Flapen Score
Keurig Coffee Maker against its category
The dotted line is the Home & Kitchen average. Past it, Keurig Coffee Maker is stronger. Inside it, weaker.
Market
The Keurig Coffee Maker market on Amazon at a glance
Shoppers on Amazon United States searched for Keurig Coffee Maker 26.8M times last year and spent an estimated $81.1M. The top 5 brands take 98% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 26.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81.1M a year.
- Searches, last 12 months
- 26.8M
- Growth, 90 days vs prior 90
- -6.5%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $81.1Ma year
- Peak month
- December2.1× the quietest month
- Top search term
- keurig coffee machine11.3M searches a year
02 · Price
A sale here is worth $80.40.
Listings sell for $80.40 on average, from $21.09 to $171.87. Amazon reports units sold in ranges, and this niche reaches the top one: 800K units or more a year. The average listing sells 20,000 to 25,000 of them. At $80.40 that is $1.6M to $2.0M a year per listing.
- Average price
- $80.40inside the $15 to $100 sweet spot
- Price range
- $21.09–$171.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 800K or moreAmazon's top range
- Units per listing a year
- 20,000–25,000
- Revenue per listing a year
- $1.6M–$2.0M
- Returns
- 4.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #12 within Coffee, Tea & Espresso. It carries 33,445 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 0.9%
- Average rank
- #12in Coffee, Tea & Espresso
- Average rating
- 4.25 starsAmazon United States average 4.42 stars
- Average reviews
- 33,445per listing
- Listings tracked
- 33
04 · Newcomers
7 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Keurig Coffee Maker products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 4, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Keurig K-Express Single Serve K-Cup Pod Coffee Maker 3 Brew Sizes Strong Button Feature 42oz Removable Reservoir Black
- Price
- $71.92
- Rating
- 4.3/5
- Reviews
- 50,234
- Age
- 4y ago

Keurig K-Elite Single Serve K-Cup Pod Coffee Maker with Strength and Temperature Control Iced Coffee Capability 8 to 12oz Brew Size Programmable Brushed Slate
- Price
- $126.20
- Rating
- 4.6/5
- Reviews
- 72,545
- Age
- 8y ago

Keurig K-Mini Single Serve K-Cup Pod Coffee Maker 6 to 12oz Brew size with Cord Storage Perfect for Small Spaces Black
- Price
- $62.16
- Rating
- 4.3/5
- Reviews
- 108,759
- Age
- 7y ago

Keurig K-Compact Single-Serve K-Cup Pod Coffee Maker with 3 Brew Sizes Smart Start Feature 36oz Removable Reservoir Black
- Price
- $74.21
- Rating
- 4.4/5
- Reviews
- 11,575
- Age
- 3y ago

Keurig K-Supreme Single Serve K-Cup Pod Coffee Maker MultiStream Technology 4 Brew Sizes 66oz Dual-Position Removable Reservoir Black
- Price
- $110.82
- Rating
- 4.0/5
- Reviews
- 31,001
- Age
- 5y ago
Trending
estimated 90-day click momentum
Keurig K-Mini Mate Plus Single-Serve K-Cup Pod Coffee Maker Compact 3 Cup Sizes Brew Over Ice and Strong Button Features 50 oz Removable Reservoir Matte Black
- Price
- $97.99
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 6mo ago

Keurig K-Elite Single Serve K-Cup Pod Coffee Maker with Strength and Temperature Control Iced Coffee Capability 8 to 12oz Brew Size Programmable Brushed Gold
- Price
- $130.62
- Rating
- 4.6/5
- Reviews
- 72,546
- Age
- 7y ago

Elite Gourmet EHC113M Personal Single-Serve Compact Coffee Maker Mint
- Price
- $21.09
- Rating
- 4.3/5
- Reviews
- 9,288
- Age
- 4y ago

Keurig K-Compact Single-Serve K-Cup Pod Coffee Maker with 3 Brew Sizes Smart Start Feature 36oz Removable Reservoir Black
- Price
- $74.21
- Rating
- 4.4/5
- Reviews
- 11,575
- Age
- 3y ago

Coffee Maker Hot & Iced With Bold Setting Single Serve Coffee Maker For K Cup And Grounds 52 Oz Removable Water Tank 6-14 Oz Brew Sizes One Cup Kcup Coffee Machine With Reusable Filter (Black)
- Price
- $52.61
- Rating
- 3.7/5
- Reviews
- 2,371
- Age
- 11mo ago
Newest
by launch date
Keurig K-Mini Mate Plus Single-Serve K-Cup Pod Coffee Maker Compact 3 Cup Sizes Brew Over Ice and Strong Button Features 50 oz Removable Reservoir Matte Black
- Price
- $97.99
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 6mo ago

Keurig K-Mini Mate Single Serve K-Cup Pod Coffee Maker Brews Up to 12 oz Cup Compact Portable Coffee Machine for Small Spaces Great for Dorms & Offices Black
- Price
- $52.43
- Rating
- 4.4/5
- Reviews
- 3,482
- Age
- 10mo ago

Keurig K-Mini Mate Single Serve K-Cup Pod Coffee Maker Brews Up to 12 oz Cup Compact Portable Coffee Machine for Small Spaces Great for Dorms & Offices Glamping Green
- Price
- $52.12
- Rating
- 4.4/5
- Reviews
- 3,482
- Age
- 10mo ago

Keurig K-Express Single Serve K-Cup Pod Coffee Maker 3 Brew Sizes Strong Button Feature 42oz Removable Reservoir Evergreen
- Price
- $69.98
- Rating
- 4.3/5
- Reviews
- 50,234
- Age
- 10mo ago

TWOMEOW K Cup Coffee Maker With Bold Setting Single Serve Hot & Iced Coffee Maker for K-Cup and Grounds 52 Oz Removable Water Tank 6 to 14oz Brew Size Pod Coffee Machine With Reusable Filter Gray
- Price
- $51.76
- Rating
- 3.8/5
- Reviews
- 1,755
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
169
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 88%
Open market
1%
- Keurig83%
- Tastyle6%
- TWOMEOW5%
- Elite Gourmet2%
- Horavie2%
- Ninja1%
- Open — no brand owns it (2 brands, 1%)
Demand
Keurig Coffee Maker search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Keurig Coffee Maker search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- keurig coffee machine11.3M/yr
- keurig4.6M/yr
- keurig coffee maker2.5M/yr
- keurig coffee makers on sale1.5M/yr
- single serve coffee maker1.4M/yr
- k cup coffee maker1.4M/yr
- kureg708K/yr
- kcup coffee machine549K/yr
- single cup coffee maker498K/yr
- pod coffee maker341K/yr
Reviews and returns
What reviews say buyers love and hate about Keurig Coffee Maker
We read the reviews and the return reasons for every product selling here.
“broke in a week”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Keurig Coffee Maker questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









