Is keter storage cabinet profitable to sell on Amazon United States?

The niche generates $46K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +26.8%. Flapen's verdict: Skip it (40/100).

How competitive is the keter storage cabinet niche?

12 brands and 65 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in keter storage cabinet?

Top complaints mined from reviews: Size-Overall, Strength, Quality-Overall. The return rate is 2.4%.

When does demand for keter storage cabinet peak?

Demand peaks in Oct–Nov; the busiest month runs 2.0× the quietest.

What does it cost to enter the keter storage cabinet niche?

Listings span $26.33–$257.81; the average listing price is $117.83 (sweet spot $15–$100). The average incumbent carries 2,917 reviews — the moat a new listing must climb.

keter storage cabinet

Skip it

Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$117.83

avg listing price — sweet spot $15–$100

Returns

Good2.4%

return rate — above 5% kills the launch gate

Growth

Good+26.8%

90-day search growth — must beat 0% to launch

Review moat

Okay2,916.94

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Price range

Okay$26.33–$257.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$46K

$46K/yr · 46K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Signals High Price

According to Flapen's Amazon United States niche tracking, keter storage cabinet is a $46K/yr Amazon United States market (46K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 40/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

keter storage cabinet market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $59K–$88K; units × avg price
Conversion rate: 0.9%
Avg BSR: #212
Page quality: 0%
Prime: 67%
Sponsored: 72%
Out of stock: 0.0%
Avg brand age: 33 months
Avg seller age: 160 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

13%

Sterilite34%
Rubbermaid22%
Sunnydaze Decor16%
Suncast7%
Keter5%
CXCJAI3%
Open — no brand owns it (6 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +26.8% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 2.0×

Open Trend

Top keter storage cabinet search terms

small plastic cabinet7K/yr +24.6%0.2% conv.
rubbermaid garage storage cabinet5K/yr +97.3%1.1% conv.
small plastic storage cabinet5K/yr +37.8%0.6% conv.
rubbermaid garage cabinets3K/yr +20.2%1.2% conv.
plastic garage cabinets4K/yr +23.7%0.4% conv.
black and decker storage cabinet4K/yr +14.7%0.3% conv.
garage plastic storage cabinet4K/yr +41.0%0.5% conv.
plastic garage storage4K/yr +32.6%1.0% conv.
rubber storage cabinet3K/yr +8.3%0.8% conv.
plastic storage unit3K/yr +19.4%0.8% conv.

All search terms

Top keter storage cabinet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sterilite 4 Shelf Cabinet Lockable Utility Storage w/ Adjustable Shelves Gray - Plastic Shelving Unit for Organizing Garage Pantry Basement Laundry Room or Mudroom

Sterilite$116.024.4★6,751 rev

Rubbermaid Freestanding Storage Cabinet Five Shelf with Double Doors Lockable Large 690-Pound Capacity Gray For Garage/Outdoor Garden Tools/Toys/Power Tools/Pool Accessories Grey

Rubbermaid$257.814.1★4,238 rev

Rubbermaid Freestanding Storage Cabinet with Doors 18D x 36W x 37H Medium Gray/Black Two-Shelf Lockable Cabinet for Indoor/Outdoor/Garage Storage for Garden Tools/Lawn Care Accessories

Rubbermaid$147.704.1★4,238 rev

Sunnydaze 48 H Resin Garage Storage Cabinet - Garage Cabinet with Lockable Doors and Adjustable Shelves - Freestanding Utility Storage for Laundry Room Office Basement - Gray/Charcoal Trim

Sunnydaze Decor$155.264.3★54 rev

Keter Storage Cabinet with Doors and Shelves for Laundry Room Garage Bathroom Accessories Closet and Home Organization White & Grey

Keter$168.334.2★3,569 rev

Newest

by launch date

Giantex Storage Cabinet with 2 Doors and Adjustable Shelves Modern Plastic Base Garage Organizer Floor Sideboard for Kitchen Dining Room Bathroom (Wide-29x19x37 White+Grey)

Giantex$101.2225 rev

3mo ago

Sunnydaze 72 H Resin Garage Storage Cabinet - Garage Cabinet with Lockable Doors and Adjustable Shelves - Freestanding Utility Storage for Laundry Room Office Basement - Gray

Sunnydaze Decor$200.9042 rev

1y ago

Sunnydaze 48 H Resin Garage Storage Cabinet - Garage Cabinet with Lockable Doors and Adjustable Shelves - Freestanding Utility Storage for Laundry Room Office Basement - Gray/Charcoal Trim

Sunnydaze Decor$155.2654 rev

1y ago

Sunnydaze 25.5 H Resin Garage Storage Cabinet - Garage Cabinet with Adjustable Shelf - Freestanding Utility Storage for Laundry Room Office Basement - Gray

Sunnydaze Decor$99.69302 rev

2y ago

Sunnydaze 34.5 H Resin Garage Storage Cabinet - Garage Cabinet with Adjustable Shelf - Freestanding Utility Storage for Laundry Room Office Basement - Gray

Sunnydaze Decor$136.30302 rev

2y ago

What buyers say about keter storage cabinet

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation22%

“Easy set up”

Storage Capacity17%

“Easy storage”

Quality-Overall7%

“Decent quality”

Strength6%

“Sturdy construction”

Value For Money6%

“Excellent value”

Size-Overall6%

“Fit very well”

Ease Of Use4%

“Very handy”

Advertised Vs Actual Product4%

“As Advertised”

Durability3%

“It has a durable feel”

Design-Overall2%

“Excellent design”

What buyers complain about

Size-Overall23%

“Little small”

Strength10%

“Cheap and fragile”

Quality-Overall8%

“Cheap quality”

Material Quality5%

“Poor quality materials”

Assembly/Installation5%

“Hard to put together”

Value For Money4%

“Too expensive”

Advertised Vs Actual Product4%

“Not as advertised”

Durability3%

“doesnt last”

Storage Capacity2%

“Tiny Storage Containers”

Balance/Stability2%

“Wobbly”

Top return reasons

Size-Overall43%

Bin Capacity16%

Defective Material/Parts8%

Advertised Vs Actual Product5%

Quality-Overall5%

Strength4%

Material Quality4%

Value For Money3%

Assembly/Installation2%

Functionality-Overall2%

Common questions

Is keter storage cabinet profitable to sell on Amazon United States?: The niche generates $46K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +26.8%. Flapen's verdict: Skip it (40/100).
How competitive is the keter storage cabinet niche?: 12 brands and 65 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in keter storage cabinet?: Top complaints mined from reviews: Size-Overall, Strength, Quality-Overall. The return rate is 2.4%.
When does demand for keter storage cabinet peak?: Demand peaks in Oct–Nov; the busiest month runs 2.0× the quietest.
What does it cost to enter the keter storage cabinet niche?: Listings span $26.33–$257.81; the average listing price is $117.83 (sweet spot $15–$100). The average incumbent carries 2,917 reviews — the moat a new listing must climb.