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Jim Shore Nativity

Fail

The top 5 brands take 100% of clicks, so Jim Shore Nativity is a Fail.

Flapen Score
22
22 / 100
Ranks 11,101 of 11,240 Home & Kitchen niches · −27 vs the category median of 49
Market size
$20K/yr33K searches / yr
90-day growth
+5.5%search demand this quarter
Competition
89%top-5 click share · 2 brands · 16 sellers

Flapen Score

Jim Shore Nativity against its category

The dotted line is the Home & Kitchen average. Past it, Jim Shore Nativity is stronger. Inside it, weaker.

22Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jim Shore Nativity market on Amazon at a glance

Shoppers on Amazon United States searched for Jim Shore Nativity 33K times last year and spent an estimated $20K. All 2 brands take every click. Flapen scores it 22 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
+5.5%
Conversion, latest week
0.7%
Market size, estimated
$20Ka year
Top search term
jim shore nativity17K searches a year

02 · Price

A sale here is worth $87.69.

Listings sell for $87.69 on average, from $24.29 to $283.32. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $87.69 that is $0 to $9K a year per listing.

Average price
$87.69inside the $15 to $100 sweet spot
Price range
$24.29–$283.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

14% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #17,359 within Collectible Figurines. It carries 1,873 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
14%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#17,359in Collectible Figurines
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
1,873per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Jim Shore Nativity products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

2 rising

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 195%
  • Brand 25%

Demand

Jim Shore Nativity search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26JanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 9.5× · 7 of 12 months tracked

Search terms

Top Jim Shore Nativity search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jim shore nativity17K/yr
  • jim shore nativity set11K/yr
  • jim shore nativity set clearance6K/yr

Reviews and returns

What reviews say buyers love and hate about Jim Shore Nativity

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Gifting Purpose”
100%of negative reviews mention “Size-Overall”
3.7%of orders come back
“Very small”
A buyer, on “Size-Overall”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Jim Shore Nativity questions

Answered from the same tracked data.