Japanese Towel

Shoppers searched for this 557K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $606K a year.

Searches, last 12 months

557K

Growth, 90 days vs prior 90

-38.6%

Conversion, latest week

7.0%

Market size, estimated

$606Ka year

Peak month

December3.2× the quietest month

Top search term

sima japanese exfoliating shower towel79K searches a year

Listings sell for $15.51 on average, from $6.86 to $22.22. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $15.51 that is $47K to $62K a year per listing.

Average price

$15.51inside the $15 to $100 sweet spot

Price range

$6.86–$22.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

$47K–$62K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #58 within Towels. It carries 5,132 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#58in Towels

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

5,132per listing

Listings tracked

10

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months