Japanese Exfoliating Towel

Shoppers searched for this 380K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $372K a year.

Searches, last 12 months

380K

Growth, 90 days vs prior 90

-8.2%

Conversion, latest week

8.1%

Market size, estimated

$372Ka year

Peak month

February2.4× the quietest month

Top search term

japanese washcloth92K searches a year

Listings sell for $12.10 on average, from $6.61 to $21.37. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $12.10 that is $18K to $24K a year per listing.

Average price

$12.10under the $15 to $100 sweet spot

Price range

$6.61–$21.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$18K–$24K

Returns

0.8%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #66 within Towels. It carries 9,767 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#66in Towels

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

9,767per listing

Listings tracked

19

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months