Iyee Nature Mattress Queen
FailPrices span $147.42–$422.61, mostly outside the sweet spot, so Iyee Nature Mattress Queen is a Fail.
- Flapen Score
- 31 / 100Ranks 10,607 of 11,240 Home & Kitchen niches · −18 vs the category median of 4931
- Market size
- $12K/yr14K searches / yr
- 90-day growth
- +5.5%search demand this quarter
- Competition
- 75%top-5 click share · 8 brands · 8 sellers
Flapen Score
Iyee Nature Mattress Queen against its category
The dotted line is the Home & Kitchen average. Past it, Iyee Nature Mattress Queen is stronger. Inside it, weaker.
Market
The Iyee Nature Mattress Queen market on Amazon at a glance
Shoppers on Amazon United States searched for Iyee Nature Mattress Queen 14K times last year and spent an estimated $12K. The top 5 brands take 87% of clicks. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.
- Searches, last 12 months
- 14K
- Growth, 90 days vs prior 90
- +5.5%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $12Ka year
- Peak month
- September1.4× the quietest month
- Top search term
- iyee nature mattress8K searches a year
02 · Price
A sale here is worth $218.08.
Listings sell for $218.08 on average, from $147.42 to $422.61. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $218.08 that is $0 to $22K a year per listing.
- Average price
- $218.08above the $15 to $100 sweet spot
- Price range
- $147.42–$422.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$22K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 35.3% of listings are out of stock. The average listing ranks #3,848 within Mattresses & Box Springs. It carries 6,071 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 90%
- Out of stock, average day
- 35.3%
- Average rank
- #3,848in Mattresses & Box Springs
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 6,071per listing
- Listings tracked
- 10
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 18 months
Products
Top Iyee Nature Mattress Queen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Zinus 12 Inch Queen Green Tea Essential Memory Foam Mattress Medium Feel
- Price
- $216.91
- Rating
- 4.0/5
- Reviews
- 2,105
- Age
- 2y ago

Novilla Bliss Queen Size Mattress 12 Inch Gel Memory Foam Mattress Queen
- Price
- $275.04
- Rating
- 4.4/5
- Reviews
- 31,224
- Age
- 6y ago

IYEE NATURE Full Size Mattress Individual Pocket Springs with Memory Foam Mattress in a Box Bule
- Price
- $169.97
- Rating
- 4.5/5
- Reviews
- 452
- Age
- 5y ago

IYEE NATURE 14 Inch Queen Metal Bed Frame/Platform Bed Frame/No Box Spring Needed/Strong Support Mattress/Underbed Storage Space/Anti-Slip Support/Noise Free/Easy Installation with
- Price
- $152.62
- Rating
- 4.3/5
- Reviews
- 117
- Age
- 5y ago

EGOHOME Queen Mattress 12 Inch Green Tea Memory Foam Mattress Medium Firm
- Price
- $223.57
- Rating
- 4.4/5
- Reviews
- 10,700
- Age
- 1y ago
Trending
estimated 90-day click momentum
12 Inch Queen Size Mattress in a Box Hybrid Mattress Medium Firm of Cooling Gel Memory Foam & Individually Pocket Coils for Motion Isolation & Pressure Relief CertiPURUS Certified
- Price
- $187.69
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 4mo ago

Zinus 12 Inch Queen Green Tea Essential Memory Foam Mattress Medium Feel
- Price
- $216.91
- Rating
- 4.0/5
- Reviews
- 2,105
- Age
- 2y ago

Sweetnight CoolNest Queen Mattress 14 Inch Cooling Memory Foam Mattress
- Price
- $422.61
- Rating
- 4.5/5
- Reviews
- 1,124
- Age
- 1y ago

EGOHOME Queen Mattress 12 Inch Green Tea Memory Foam Mattress Medium Firm
- Price
- $223.57
- Rating
- 4.4/5
- Reviews
- 10,700
- Age
- 1y ago

Novilla Queen Mattress 12 Inch Queen Size Memory Foam with Comfort for Pressure Relief & Cool Fresh Sleep Removable Washable Cover Medium Firm
- Price
- $215.27
- Rating
- 4.4/5
- Reviews
- 4,803
- Age
- 2y ago
Newest
by launch date
12 Inch Queen Size Mattress in a Box Hybrid Mattress Medium Firm of Cooling Gel Memory Foam & Individually Pocket Coils for Motion Isolation & Pressure Relief CertiPURUS Certified
- Price
- $187.69
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 4mo ago

Sweetnight CoolNest Queen Mattress 14 Inch Cooling Memory Foam Mattress
- Price
- $422.61
- Rating
- 4.5/5
- Reviews
- 1,124
- Age
- 1y ago

EGOHOME Queen Mattress 12 Inch Green Tea Memory Foam Mattress Medium Firm
- Price
- $223.57
- Rating
- 4.4/5
- Reviews
- 10,700
- Age
- 1y ago

Best Price Mattress 10 Inch Memory Foam Mattress Medium Firm Cooling Gel Infused Certified Safe Foams & Fabric Mattress in a Box Queen
- Price
- $147.42
- Rating
- 4.4/5
- Reviews
- 1,545
- Age
- 1y ago

Zinus 12 Inch Queen Green Tea Essential Memory Foam Mattress Medium Feel
- Price
- $216.91
- Rating
- 4.0/5
- Reviews
- 2,105
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 75% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
8
Est. top-5 brand share
87%
Top 20: 100%
Est. top-5 click share
75%
Top 20: 100%
Open market
8%
- Novilla26%
- IYEE NATURE25%
- Zinus24%
- EGOHOME7%
- FDW5%
- Best Price Mattress5%
- Open — no brand owns it (2 brands, 8%)
Demand
Iyee Nature Mattress Queen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Iyee Nature Mattress Queen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- iyee nature mattress8K/yr
- iyee nature mattress queen1K/yr
- iyee nature2K/yr
- iyee nature queen size mattress2K/yr
Reviews and returns
What reviews say buyers love and hate about Iyee Nature Mattress Queen
We read the reviews and the return reasons for every product selling here.
“Hard as a rock”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Iyee Nature Mattress Queen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









