Its a Boy Banner
MaybeThe top 5 brands take only 37% of clicks. But shoppers spend an estimated $64K a year here, so Its a Boy Banner is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 4952
- Market size
- $64K/yr117K searches / yr
- 90-day growth
- -0.5%search demand this quarter
- Competition
- 33%top-5 click share · 59 brands · 71 sellers
Flapen Score
Its a Boy Banner against its category
The dotted line is the Home & Kitchen average. Past it, Its a Boy Banner is stronger. Inside it, weaker.
Market
The Its a Boy Banner market on Amazon at a glance
Shoppers on Amazon United States searched for Its a Boy Banner 117K times last year and spent an estimated $64K. The top 5 brands take 37% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 4.4% of those searches ended in a purchase.
Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.
- Searches, last 12 months
- 117K
- Growth, 90 days vs prior 90
- -0.5%
- Conversion, latest week
- 4.4%
- Market size, estimated
- $64Ka year
- Top search term
- its a boy sign43K searches a year
02 · Price
A sale here is worth $12.45.
Listings sell for $12.45 on average, from $5.36 to $35.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $12.45 that is $0 to $1K a year per listing.
- Average price
- $12.45under the $15 to $100 sweet spot
- Price range
- $5.36–$35.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #2,602 within Banners. It carries 647 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 99%
- Out of stock, average day
- 3.8%
- Average rank
- #2,602in Banners
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 647per listing
- Listings tracked
- 69
04 · Newcomers
4 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Its a Boy Banner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
59 rising
Sellers
71
Top-5 brand share
37%
Top 20: 72%
Top-5 click share
33%
Top 20: 67%
Open market
59%
- Brand 111%
- Brand 28%
- Brand 37%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Its a Boy Banner search demand
Weekly searches over the year. Pick a range.
Search terms
Top Its a Boy Banner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- its a boy sign43K/yr
- its a boy banner33K/yr
- its a boy gift20K/yr
- baby boy sign12K/yr
- its a boy announcement5K/yr
- its a boy banner for baby shower4K/yr
Reviews and returns
What reviews say buyers love and hate about Its a Boy Banner
We read the reviews and the return reasons for every product selling here.
“Sizing is so off for a receiving blanket”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Its a Boy Banner questions
Answered from the same tracked data.









