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Insulated Curtains 54 Inch Length

Fail

The average product has 24,194 reviews to catch up to, so Insulated Curtains 54 Inch Length is a Fail.

Flapen Score
38
38 / 100
Ranks 9,504 of 11,240 Home & Kitchen niches · −11 vs the category median of 49
Market size
$76K/yr209K searches / yr
90-day growth
+25.3%search demand this quarter
Competition
68%top-5 click share · 15 brands · 20 sellers

Flapen Score

Insulated Curtains 54 Inch Length against its category

The dotted line is the Home & Kitchen average. Past it, Insulated Curtains 54 Inch Length is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Insulated Curtains 54 Inch Length market on Amazon at a glance

Shoppers on Amazon United States searched for Insulated Curtains 54 Inch Length 209K times last year and spent an estimated $76K. The top 5 brands take 80% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +25.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
209K
Growth, 90 days vs prior 90
+25.3%
Conversion, latest week
2.0%
Market size, estimated
$76Ka year
Peak month
June2.1× the quietest month
Top search term
black out curtains 54 inch long163K searches a year

02 · Price

A sale here is worth $17.89.

Listings sell for $17.89 on average, from $10.39 to $33.67. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $17.89 that is $4K to $9K a year per listing.

Average price
$17.89inside the $15 to $100 sweet spot
Price range
$10.39–$33.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #99 within Window Treatments. It carries 24,194 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#99in Window Treatments
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
24,194per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Insulated Curtains 54 Inch Length products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

20

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

68%

Top 20: 98%

Open market

16%

  • Brand 126%
  • Brand 224%
  • Brand 315%
  • Brand 411%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (9 brands, 16%)

Demand

Insulated Curtains 54 Inch Length search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.1×

Search terms

Top Insulated Curtains 54 Inch Length search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black out curtains 54 inch long163K/yr
  • curtains 50 inches long12K/yr
  • blackout curtains 54 inch length11K/yr
  • curtains 54 inches long8K/yr
  • 50 inch long curtains9K/yr
  • light filtering curtains 54 inch length2K/yr
  • insulated curtains 54 inch length3K/yr
  • curtain panels 54 inch length1K/yr

Reviews and returns

What reviews say buyers love and hate about Insulated Curtains 54 Inch Length

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Color”
3.1%of orders come back
“Color is darker than expected”
A buyer, on “Color”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Insulated Curtains 54 Inch Length questions

Answered from the same tracked data.