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Instant Pot Egg Bite Molds

Fail

Shoppers spend an estimated $22K a year here, so Instant Pot Egg Bite Molds is a Fail.

Flapen Score
36
36 / 100
Ranks 9,911 of 11,240 Home & Kitchen niches · −13 vs the category median of 49
Market size
$22K/yr18K searches / yr
90-day growth
-38.4%search demand this quarter
Competition
69%top-5 click share · 12 brands · 18 sellers

Flapen Score

Instant Pot Egg Bite Molds against its category

The dotted line is the Home & Kitchen average. Past it, Instant Pot Egg Bite Molds is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Instant Pot Egg Bite Molds market on Amazon at a glance

Shoppers on Amazon United States searched for Instant Pot Egg Bite Molds 18K times last year and spent an estimated $22K. The top 5 brands take 82% of clicks. Demand peaks in Jan. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 9.0% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
-38.4%
Conversion, latest week
9.0%
Market size, estimated
$22Ka year
Peak month
January2.7× the quietest month
Top search term
instant pot egg bite molds14K searches a year

02 · Price

A sale here is worth $13.20.

Listings sell for $13.20 on average, from $6.28 to $18.88. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $13.20 that is $0 to $1K a year per listing.

Average price
$13.20under the $15 to $100 sweet spot
Price range
$6.28–$18.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #91 within Muffin & Cupcake Pans. It carries 1,857 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
19.2%
Average rank
#91in Muffin & Cupcake Pans
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,857per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Instant Pot Egg Bite Molds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

18

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

14%

  • Brand 135%
  • Brand 228%
  • Brand 310%
  • Brand 45%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (6 brands, 14%)

Demand

Instant Pot Egg Bite Molds search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.7×

Search terms

Top Instant Pot Egg Bite Molds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • instant pot egg bite molds14K/yr
  • egg bite molds for instant pot2K/yr
  • instant pot egg bites1K/yr
  • egg bites mold for instant pot380/yr
  • instant pot silicone egg bites mold1K/yr

Reviews and returns

What reviews say buyers love and hate about Instant Pot Egg Bite Molds

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Ease Of Use”
27%of negative reviews mention “Size-Overall”
3.3%of orders come back
“the lids fit a little bit too loose”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Instant Pot Egg Bite Molds questions

Answered from the same tracked data.