instant pot egg bite molds
Skip itA small market ($22K/yr) — this niche doesn't clear our bar today.
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$13.20avg listing price — sweet spot $15–$100
Review moat
Okay1,856.94avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.3%return rate — above 5% kills the launch gate
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Price range
Okay$6.28–$18.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-38.4%90-day search growth — must beat 0% to launch
Market size
Bad$22K$22K/yr · 18K searches
According to Flapen's Amazon United States niche tracking, instant pot egg bite molds is a $22K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan. Verdict: Skip it — 36/100.
Data updated Aug 4, 2026 · scored weekly · How we score niches
instant pot egg bite molds market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $13K–$17K
- units × avg price
- Conversion rate
- 9.0%
- Avg BSR
- #91
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 19.2%
- Avg brand age
- 43 months
- Avg seller age
- 152 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
18
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
14%
- Rottay35%
- Instant Pot28%
- GOKCEN's10%
- Sakolla5%
- Qicfrk5%
- SXoonKing4%
- Open — no brand owns it (6 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -38.4% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 2.7×
Top instant pot egg bite molds search terms
- instant pot egg bite molds14K/yr
- egg bite molds for instant pot2K/yr
- instant pot egg bites1K/yr
- egg bites mold for instant pot380/yr
- instant pot silicone egg bites mold1K/yr
Top instant pot egg bite molds products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Instant Pot Official Silicone Egg Bites Pan with Lid - Compatible with 6 Qt. 8 Qt. Cookers - Ideal for Egg Bites Muffins Baby Food and More - BPA-Free Non-Stick and Heat Resistant to 450F
Instant Pot$11.814.7★5,825 rev
7PCS Silicone Egg Bites Mold Set with Steamer Rack for 6qt 8qt Instant Pot
Rottay$18.674.6★4,076 rev
7PCS Silicone Egg Bites Mold Set with Steamer Rack for 6qt 8qt Instant Pot
Rottay$18.554.6★4,076 rev
GOKCENs Silicone Egg Bite Molds 12 Cups Silicone Muffin Pans for Baking
GOKCEN's$11.354.3★2,379 rev
Sakolla 2 Pack Silicone Egg Bite Molds for Air Fryer Nonstick 7 Cups Air Fryer Muffin Pan for Baking Egg Bite Mini Muffins Tart Mini Cupcake and Quiche (Pink + Green)
Sakolla$8.854.4★443 rev
Newest
by launch date
2 Pack Silicone Egg Bite Molds Reusable Egg Bites Silicone Mold with Lid Fit Instant Pot 5 6 8 qt Pressure Cooker & Air Fryer Alternative to Sous Vide Bite Maker for Cooking Food Freezer Storage
SXoonKing$7.4014 rev
2 Pack Silicone Egg Bite Molds Reusable Egg Bites Silicone Mold with Lid Fit Instant Pot 5 6 8 qt Pressure Cooker & Air Fryer Alternative to Sous Vide Bite Maker for Cooking Food Freezer Storage
SXoonKing$11.8314 rev
Sakolla 2 Pack Silicone Egg Bite Molds for Air Fryer Nonstick 7 Cups Air Fryer Muffin Pan for Baking Egg Bite Mini Muffins Tart Mini Cupcake and Quiche (Pink + Green)
Sakolla$8.85443 rev
2 PCS Egg Bites Silicone Mold Sous Vide Egg Bite Maker Fits Instant Pot 5 6 8 qt Pressure Cooker
JJYHEHOT$10.9252 rev
FineMade Silicone Egg Bite Molds for Instant Pot and Sous Vide Egg Bite Maker 2 Pcs of 4 Inch Large Molds 2 Pcs of 4-in-1 Mini Molds Ideal for Breakfast Sandiwches Healthy Snacks or Desserts
FineMade$13.12218 rev
Trending
90-day click momentum
7PCS Silicone Egg Bites Mold Set with Steamer Rack for 6qt 8qt Instant Pot
Rottay$18.664.6★
2 Pack Silicone Egg Bite Molds Reusable Egg Bites Silicone Mold with Lid Fit Instant Pot 5 6 8 qt Pressure Cooker & Air Fryer Alternative to Sous Vide Bite Maker for Cooking Food Freezer Storage
SXoonKing$7.404.2★
Instant Pot Official Silicone Egg Bites Pan with Lid - Compatible with 6 Qt. 8 Qt. Cookers - Ideal for Egg Bites Muffins Baby Food and More - BPA-Free Non-Stick and Heat Resistant to 450F
Instant Pot$11.814.7★
2 PCS Egg Bites Silicone Mold Sous Vide Egg Bite Maker Fits Instant Pot 5 6 8 qt Pressure Cooker
JJYHEHOT$10.923.9★
2 Pack Silicone Egg Bite Molds Reusable Egg Bites Silicone Mold with Lid Fit Instant Pot 5 6 8 qt Pressure Cooker & Air Fryer Alternative to Sous Vide Bite Maker for Cooking Food Freezer Storage
SXoonKing$11.834.2★
What buyers say about instant pot egg bite molds
What buyers praise and complain about, mined from review topics.What buyers love
“Easy release and quick meal”
“Excellent product”
“They are just the right size”
“cleans up well”
“Does the job”
“Definitely a handy little kitchen tool thats earned a spot in my routine”
“If you love instant potting”
“Perfect for my air fryer”
“Good value for the price”
“Very flexible and easy to get food out”
What buyers complain about
“the lids fit a little bit too loose”
“Thin cheap material”
“Pretty flimsy”
“Conflicting information”
“This is a limitation of the cooker”
“Smells horrible”
“it does stick”
“they don't seal tight enough to keep the water out”
“Everything gets stuck”
“Thin cheap material”
Top return reasons
Common questions
- Is instant pot egg bite molds profitable to sell on Amazon United States?
- The niche generates $22K/yr across 16 tracked products. 90-day search growth is -38.4%. Flapen's verdict: Skip it (36/100).
- How competitive is the instant pot egg bite molds niche?
- 12 brands and 18 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in instant pot egg bite molds?
- Top complaints mined from reviews: Size-Overall, Thickness, Strength. The return rate is 3.3%.
- When does demand for instant pot egg bite molds peak?
- Demand peaks in Jan; the busiest month runs 2.7× the quietest.
- What does it cost to enter the instant pot egg bite molds niche?
- Listings span $6.28–$18.88; the average listing price is $13.20 (sweet spot $15–$100). The average incumbent carries 1,857 reviews — the moat a new listing must climb.