Incense Cones

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $792K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-5.5%

Conversion, latest week

6.8%

Market size, estimated

$792Ka year

Peak month

December2.0× the quietest month

Top search term

incense cones531K searches a year

Listings sell for $11.45 on average, from $4.91 to $19.73. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,250 to 1,500 of them. At $11.45 that is $14K to $17K a year per listing.

Average price

$11.45under the $15 to $100 sweet spot

Price range

$4.91–$19.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,250–1,500

Revenue per listing a year

$14K–$17K

Returns

0.6%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #252 within Home Fragrance. It carries 3,357 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#252in Home Fragrance

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

3,357per listing

Listings tracked

43

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months