In My Birthday Era

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

50K

Growth, 90 days vs prior 90

-16.3%

Conversion, latest week

5.2%

Market size, estimated

$42Ka year

Peak month

September2.5× the quietest month

Top search term

in my birthday era decorations22K searches a year

Listings sell for $16.13 on average, from $4.97 to $29.33. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.13 that is $0 to $2K a year per listing.

Average price

$16.13inside the $15 to $100 sweet spot

Price range

$4.97–$29.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.1%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #2,070 within Banners. It carries 111 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

17.8%

Average rank

#2,070in Banners

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

111per listing

Listings tracked

30

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

22 months