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icee machine

Skip it

Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Market size 56Growth 68Conversion 11Competition 26Returns 66Price range 27Avg price 73Brand share 21Review moat 25Quality gap 79

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Good$105.35

avg listing price — sweet spot $15–$100

Growth

Good+48.0%

90-day search growth — must beat 0% to launch

Returns

Good2.4%

return rate — above 5% kills the launch gate

Market size

Good$403K

$403K/yr · 430K searches

Price range

Okay$27.67–$291.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,660.76

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad92%

top-5 brand share — brand-locked demand

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, icee machine is a $403K/yr Amazon United States market (430K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jun–Dec. Verdict: Skip it — 46/100.

Data updated Aug 6, 2026 · scored weekly · How we score niches

icee machine market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$316K–$421K
units × avg price
Conversion rate
0.9%
Avg BSR
#2,292
Page quality
0%
Prime
100%
Sponsored
88%
Out of stock
6.1%
Avg brand age
28 months
Avg seller age
157 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

43

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

5%

  • Fizz Creations57%
  • iscream12%
  • Nostalgia8%
  • Iceman8%
  • Hawaiian Shaved Ice6%
  • Ranvaira4%
  • Open — no brand owns it (3 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 74 weeks — +48.0% search growth over the last 90 days.
20K15KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Dec · busiest ÷ quietest = 3.5×

Top icee machine search terms

  • icee machine288K/yr
  • icee maker33K/yr
  • icee slushie machine46K/yr
  • icee machine for home22K/yr
  • slush puppy machine12K/yr
  • slush puppie machine7K/yr
  • icee maker machine7K/yr
  • icee machine slushy maker4K/yr
  • icee ice cream machine5K/yr
  • slushie machine icee4K/yr
All search terms

Top icee machine products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$20K10%$40K15%$60K20%$81K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about icee machine

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use23%

“Easy to operate”

Ease Of Cleaning20%

“Quick cleanup”

Quality-Overall11%

“Excellent product”

Value For Money8%

“Excellent value”

Efficiency3%

“works great”

Advertised Vs Actual Product3%

“Works as advertised”

Texture/Consistency-Overall2%

“have that amazing texture”

Instructions/User Manual/Troubleshooting2%

“Instructions were clear”

Assembly/Installation2%

“The setup was quick”

Design-Overall2%

“The sleek design”

What buyers complain about

Functionality-Overall19%

“It would not turn on”

Durability9%

“Doesn't last”

Quality-Overall8%

“Kinda cheap quality”

Leak-Proof8%

“This leaks like crazy”

Value For Money5%

“Expensive”

Heating4%

“Also it does not support switching to Fahrenheit it displays temp in celsius only”

Ease Of Use4%

“Hard to operate”

Size-Overall4%

“much smaller”

Instructions/User Manual/Troubleshooting3%

“Need better instructions”

Ease Of Cleaning3%

“Cleaning is a pain”

Top return reasons

Functionality-Overall29%
Size-Overall16%
Leak-Proof8%
Advertised Vs Actual Product7%
Value For Money7%
Heating3%
Product Condition2%
Defective Material/Parts2%
Touch/Button Controls2%
Ease Of Use2%

Common questions

Is icee machine profitable to sell on Amazon United States?
The niche generates $403K/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +48.0%. Flapen's verdict: Skip it (46/100).
How competitive is the icee machine niche?
9 brands and 43 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in icee machine?
Top complaints mined from reviews: Functionality-Overall, Durability, Quality-Overall. The return rate is 2.4%.
When does demand for icee machine peak?
Demand peaks in Jun–Dec; the busiest month runs 3.5× the quietest.
What does it cost to enter the icee machine niche?
Listings span $27.67–$291.85; the average listing price is $105.35 (sweet spot $15–$100). The average incumbent carries 4,661 reviews — the moat a new listing must climb.