Husband Blanket

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months

23K

Growth, 90 days vs prior 90

-36.4%

Conversion, latest week

3.2%

Market size, estimated

$15Ka year

Peak month

December7.8× the quietest month

Top search term

husband blanket11K searches a year

Listings sell for $20.79 on average, from $9.49 to $30.80. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $20.79 that is $0 to $2K a year per listing.

Average price

$20.79inside the $15 to $100 sweet spot

Price range

$9.49–$30.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.9%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 31.7% of listings are out of stock. The average listing ranks #3,388 within Bed Blankets. It carries 250 reviews at 4.79 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

31.7%

Average rank

#3,388in Bed Blankets

Average rating

4.79 starsAmazon United States average 4.42 stars

Average reviews

250per listing

Listings tracked

26

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

22 months