Hotel Collection Pillows

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $277K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

+2.0%

Conversion, latest week

8.3%

Market size, estimated

$277Ka year

Peak month

December1.7× the quietest month

Top search term

twin size pillow29K searches a year

Listings sell for $22.11 on average, from $6.35 to $50.96. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $22.11 that is $6K to $11K a year per listing.

Average price

$22.11inside the $15 to $100 sweet spot

Price range

$6.35–$50.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$6K–$11K

Returns

1.6%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #57 within Bed Pillows & Positioners. It carries 20,027 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#57in Bed Pillows & Positioners

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

20,027per listing

Listings tracked

39

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months