Hot Wheels Blanket

Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months

185K

Growth, 90 days vs prior 90

+3.8%

Conversion, latest week

1.7%

Market size, estimated

$122Ka year

Top search term

hot wheels bedding35K searches a year

Listings sell for $39.54 on average, from $8.67 to $89.32. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $39.54 that is $4K to $10K a year per listing.

Average price

$39.54inside the $15 to $100 sweet spot

Price range

$8.67–$89.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$4K–$10K

Returns

2.0%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #171 within Kids' Bedding. It carries 5,471 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

92%

Out of stock, average day

5.8%

Average rank

#171in Kids' Bedding

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

5,471per listing

Listings tracked

26

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

33 months