Horse Blanket

Shoppers searched for this 609K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -68.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $261K a year.

Searches, last 12 months

609K

Growth, 90 days vs prior 90

-68.3%

Conversion, latest week

1.3%

Market size, estimated

$261Ka year

Peak month

December9.3× the quietest month

Top search term

horse blanket288K searches a year

Listings sell for $34.25 on average, from $15.16 to $104.81. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $34.25 that is $3K to $9K a year per listing.

Average price

$34.25inside the $15 to $100 sweet spot

Price range

$15.16–$104.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$9K

Returns

2.3%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 26.4% of listings are out of stock. The average listing ranks #1,036 within Throws. It carries 1,002 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

97%

Out of stock, average day

26.4%

Average rank

#1,036in Throws

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

1,002per listing

Listings tracked

34

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months