Home Alone Lego Set
FailThe top 5 products take 100% of clicks, so Home Alone Lego Set is a Fail.
- Flapen Score
- 33 / 100Ranks 10,380 of 11,240 Home & Kitchen niches · −16 vs the category median of 4933
- Market size
- $2.5M/yr665K searches / yr
- 90-day growth
- -5.6%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 38 sellers
Flapen Score
Home Alone Lego Set against its category
The dotted line is the Home & Kitchen average. Past it, Home Alone Lego Set is stronger. Inside it, weaker.
Market
The Home Alone Lego Set market on Amazon at a glance
Shoppers on Amazon United States searched for Home Alone Lego Set 665K times last year and spent an estimated $2.5M. All 2 brands take every click. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 665K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.
- Searches, last 12 months
- 665K
- Growth, 90 days vs prior 90
- -5.6%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $2.5Ma year
- Top search term
- home alone lego set317K searches a year
02 · Price
A sale here is worth $228.40.
Listings sell for $228.40 on average, from $53.24 to $331.11. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $228.40 that is $228K to $286K a year per listing.
- Average price
- $228.40above the $15 to $100 sweet spot
- Price range
- $53.24–$331.11
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $228K–$286K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 31.7% of listings are out of stock. The average listing ranks #347 within Collectible Buildings & Accessories. It carries 8,527 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 67%
- Out of stock, average day
- 31.7%
- Average rank
- #347in Collectible Buildings & Accessories
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 8,527per listing
- Listings tracked
- 3
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Home Alone Lego Set products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 1, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LEGO Ideas Home Alone McCallisters House Building Set for Adults - Collectible Movie Model Kit for Office or Bookshelf Decor - Gift for Holidays or Birthdays - W/ 5 Minifigures - 21330
- Price
- $300.83
- Rating
- 4.8/5
- Reviews
- 823
- Age
- 4y ago

LEGO Ideas Home Alone 21330 Building Kit; Buildable Movie Memorabilia; Delightful Millennials
- Price
- $331.11
- Rating
- 4.8/5
- Reviews
- 24,752
- Age
- 4y ago

BrickSoul LED Lighting Kit Compatible with LEGO 21330 Home Alone House Building Set Upgraded Touch Control & Adjustable Brightness (Light Kit Only Model Not Included)
- Price
- $53.24
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 11mo ago
Trending
estimated 90-day click momentum
BrickSoul LED Lighting Kit Compatible with LEGO 21330 Home Alone House Building Set Upgraded Touch Control & Adjustable Brightness (Light Kit Only Model Not Included)
- Price
- $53.24
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 11mo ago

LEGO Ideas Home Alone McCallisters House Building Set for Adults - Collectible Movie Model Kit for Office or Bookshelf Decor - Gift for Holidays or Birthdays - W/ 5 Minifigures - 21330
- Price
- $300.83
- Rating
- 4.8/5
- Reviews
- 823
- Age
- 4y ago

LEGO Ideas Home Alone 21330 Building Kit; Buildable Movie Memorabilia; Delightful Millennials
- Price
- $331.11
- Rating
- 4.8/5
- Reviews
- 24,752
- Age
- 4y ago
Newest
by launch date
BrickSoul LED Lighting Kit Compatible with LEGO 21330 Home Alone House Building Set Upgraded Touch Control & Adjustable Brightness (Light Kit Only Model Not Included)
- Price
- $53.24
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 11mo ago

LEGO Ideas Home Alone 21330 Building Kit; Buildable Movie Memorabilia; Delightful Millennials
- Price
- $331.11
- Rating
- 4.8/5
- Reviews
- 24,752
- Age
- 4y ago

LEGO Ideas Home Alone McCallisters House Building Set for Adults - Collectible Movie Model Kit for Office or Bookshelf Decor - Gift for Holidays or Birthdays - W/ 5 Minifigures - 21330
- Price
- $300.83
- Rating
- 4.8/5
- Reviews
- 823
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
38
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- LEGO95%
- BrickSoul5%
Demand
Home Alone Lego Set search demand
Weekly searches over the year. Pick a range.
Search terms
Top Home Alone Lego Set search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- home alone lego set317K/yr
- lego home alone106K/yr
- home alone lego72K/yr
- lego home alone house69K/yr
- home alone lego house25K/yr
- home alone house lego set9K/yr
- home alone house12K/yr
- home alone legos8K/yr
- home alone house lego8K/yr
- legos home alone4K/yr
Reviews and returns
What reviews say buyers love and hate about Home Alone Lego Set
We read the reviews and the return reasons for every product selling here.
“Pricey,”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Home Alone Lego Set questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









