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hocus pocus party supplies

Skip it

A small market ($2K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 78Conversion 7Competition 46Returns 40Price range 39Avg price 35Brand share 66Review moat 96Quality gap 22

Review moat

Incredible77.44

avg incumbent reviews — the moat a new listing must climb

Growth

Great+66.3%

90-day search growth — must beat 0% to launch

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Price range

Okay$2.91–$22.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.18

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$2K

$2K/yr · 43K searches

According to Flapen's Amazon United States niche tracking, hocus pocus party supplies is a $2K/yr Amazon United States market (43K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 41/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

hocus pocus party supplies market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$13K–$15K
units × avg price
Conversion rate
0.6%
Avg BSR
#10,563
Page quality
0%
Prime
94%
Sponsored
17%
Out of stock
25.4%
Avg brand age
32 months
Avg seller age
196 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

16

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

29%

  • IGJUR21%
  • Omto19%
  • PERFQU10%
  • ZHUOWEISM8%
  • I SMELL CHILDREN7%
  • PartyGarden6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +66.3% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 53.6×

Top hocus pocus party supplies search terms

  • hocus pocus birthday decorations12K/yr
  • hocus pocus party decorations13K/yr
  • hocus pocus party8K/yr
  • hocus pocus party supplies9K/yr
All search terms

Top hocus pocus party supplies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$12410%$24915%$37320%$4971101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about hocus pocus party supplies

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall100%

“Good quality”

Top return reasons

Size-Overall50%
Value For Money25%
Wood Quality25%

Common questions

Is hocus pocus party supplies profitable to sell on Amazon United States?
The niche generates $2K/yr across 18 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +66.3%. Flapen's verdict: Skip it (41/100).
How competitive is the hocus pocus party supplies niche?
15 brands and 16 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 65% of demand.
When does demand for hocus pocus party supplies peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 53.6× the quietest.
What does it cost to enter the hocus pocus party supplies niche?
Listings span $2.91–$22.80; the average listing price is $10.18 (sweet spot $15–$100). The average incumbent carries 77 reviews — the moat a new listing must climb.