Hidden Flask
FailThe top 5 brands take 96% of clicks, so Hidden Flask is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $337K/yr794K searches / yr
- 90-day growth
- +39.4%search demand this quarter
- Competition
- 63%top-5 click share · 8 brands · 12 sellers
Flapen Score
Hidden Flask against its category
The dotted line is the Home & Kitchen average. Past it, Hidden Flask is stronger. Inside it, weaker.
Market
The Hidden Flask market on Amazon at a glance
Shoppers on Amazon United States searched for Hidden Flask 794K times last year and spent an estimated $337K. The top 5 brands take 96% of clicks. Demand peaks in Aug. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 794K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +39.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $337K a year.
- Searches, last 12 months
- 794K
- Growth, 90 days vs prior 90
- +39.4%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $337Ka year
- Peak month
- August2.0× the quietest month
- Top search term
- hidden flask212K searches a year
02 · Price
A sale here is worth $13.79.
Listings sell for $13.79 on average, from $7.34 to $26.73. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $13.79 that is $7K to $10K a year per listing.
- Average price
- $13.79under the $15 to $100 sweet spot
- Price range
- $7.34–$26.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$10K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #91 within Bar Tools & Drinkware. It carries 1,636 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #91in Bar Tools & Drinkware
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 1,636per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Hidden Flask products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GoPong Tampon Flasks 12 Pack (18 oz Total) - Hidden Alcohol Travel Flasks for Women - Secret Liquor Containers for Nightclubs Festivals Cruises and Sports Events Includes Funnel & Spout
- Price
- $9.99
- Rating
- 4.7/5
- Reviews
- 1,469
- Age
- 2y ago

GoPong Power Bank Flask (8 oz) - Hidden Alcohol Travel Flask Secret Liquor Container for Beaches Cruises and Sports Events Includes Funnel & Spout
- Price
- $13.06
- Rating
- 4.5/5
- Reviews
- 654
- Age
- 3y ago

GoPong Sport Bottle Sunscreen Flask 2 Pack (16 oz Total) - Hidden Alcohol Travel Flasks - Secret Liquor Containers for Beaches Cruises and Sports Events Includes Funnel & Spout
- Price
- $11.47
- Rating
- 4.7/5
- Reviews
- 5,003
- Age
- 10y ago

GoPong Lotion Flask 3 Pack (12 oz Total) - Hidden Alcohol Travel Flasks Secret Liquor Containers for Beaches Cruises and Sports Events Includes Funnel & Spout
- Price
- $9.85
- Rating
- 4.5/5
- Reviews
- 4,963
- Age
- 12y ago

GoPong Rain or Shine Umbrella Flask 2 Pack (24 oz Total) - Hidden Alcohol Travel Flasks - Secret Liquor Containers for Theme Parks Cruises and Sports Events Includes Funnel & Spout
- Price
- $12.74
- Rating
- 4.7/5
- Reviews
- 5,921
- Age
- 6y ago
Trending
estimated 90-day click momentum
Classy Wino Sunscreen Flask 2-Pack (10 oz Each) Hidden Alcohol Container | Discreet Liquor-Disguise Bottle for Cruises Festivals & Concerts | Includes Leakproof Seals & EZ Pour Spout
- Price
- $9.78
- Rating
- 4.6/5
- Reviews
- 2,335
- Age
- 8y ago

GoPong Tampon Flasks 6 Pack (9 oz Total) - Hidden Alcohol Travel Flasks for Women - Secret Liquor Containers for Nightclubs Festivals Cruises and Sports Events
- Price
- $7.34
- Rating
- 4.6/5
- Reviews
- 104
- Age
- 11mo ago

GoPong Aluminum Spray Bottle Sunscreen Flask 2 Pack (16 oz Total) - Hidden Alcohol Travel Flasks Secret Liquor Containers for Beaches Cruises and Sports Events Includes Funnel & Spout
- Price
- $12.56
- Rating
- 4.7/5
- Reviews
- 938
- Age
- 3y ago

JUSONEY 14 Pack Tampon Flasks (21oz Total) Hidden Flasks for Liquor Hidden Alcohol Container for Cruises Nightclubs and Sports Events Leakproof Discreet & Easy Fill with Funnel
- Price
- $9.09
- Rating
- 4.5/5
- Reviews
- 59
- Age
- 1y ago

GoPong Party Brush Flask 2 Pack (16 oz Total) - Hidden Alcohol Travel Flasks for Women and Men Secret Liquor Containers for Concerts Cruises and Sports Events Includes Funnel & Spout
- Price
- $18.41
- Rating
- 4.6/5
- Reviews
- 1,788
- Age
- 1y ago
Newest
by launch date
GoPong Tampon Flasks 6 Pack (9 oz Total) - Hidden Alcohol Travel Flasks for Women - Secret Liquor Containers for Nightclubs Festivals Cruises and Sports Events
- Price
- $7.34
- Rating
- 4.6/5
- Reviews
- 104
- Age
- 11mo ago

JUSONEY 14 Pack Tampon Flasks (21oz Total) Hidden Flasks for Liquor Hidden Alcohol Container for Cruises Nightclubs and Sports Events Leakproof Discreet & Easy Fill with Funnel
- Price
- $9.09
- Rating
- 4.5/5
- Reviews
- 59
- Age
- 1y ago

GoPong Arm Sling Flask (16 oz Total) - Hidden Alcohol Flask for Liquor Disguise Secret Liquor Drink Container for Concerts Sports Events & Theme Parks Includes Funnel & Spout
- Price
- $19.74
- Rating
- 4.2/5
- Reviews
- 72
- Age
- 1y ago

ShampBooze Secret Fake Shampoo Bottles | Flasks for Liquor Disguise | Plastic Flask for Liquor | Booze Smuggling Containers for Cruises | Alcohol Hidden Container | Hidden Flask | Luxura 2-Pack
- Price
- $12.32
- Rating
- 4.7/5
- Reviews
- 197
- Age
- 1y ago

GoPong Party Brush Flask 2 Pack (16 oz Total) - Hidden Alcohol Travel Flasks for Women and Men Secret Liquor Containers for Concerts Cruises and Sports Events Includes Funnel & Spout
- Price
- $18.41
- Rating
- 4.6/5
- Reviews
- 1,788
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
12
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
2%
- GoPong84%
- Binocktails4%
- Jokel3%
- Classy Wino3%
- PECULA2%
- JUSONEY2%
- Open — no brand owns it (2 brands, 2%)
Demand
Hidden Flask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.0×
Search terms
Top Hidden Flask search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hidden flask212K/yr
- hidden flasks for liquor89K/yr
- secret flask62K/yr
- discreet flask50K/yr
- flasks for liquor disguise72K/yr
- hidden alcohol container42K/yr
- funny flask37K/yr
- alcohol containers for hiding26K/yr
- hidden alcohol container for cruise24K/yr
- hidden flasks20K/yr
Reviews and returns
What reviews say buyers love and hate about Hidden Flask
We read the reviews and the return reasons for every product selling here.
“Long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hidden Flask questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









