Hermes Blanket

Shoppers searched for this 453K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $182K a year.

Searches, last 12 months

453K

Growth, 90 days vs prior 90

-12.4%

Conversion, latest week

0.9%

Market size, estimated

$182Ka year

Peak month

November1.9× the quietest month

Top search term

hermes blanket111K searches a year

Listings sell for $44.19 on average, from $25.82 to $68.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $44.19 that is $11K to $22K a year per listing.

Average price

$44.19inside the $15 to $100 sweet spot

Price range

$25.82–$68.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$11K–$22K

Returns

6.6%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #1,133 within Throws. It carries 156 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

85%

Out of stock, average day

6.9%

Average rank

#1,133in Throws

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

156per listing

Listings tracked

13

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months